Tuesday, April 22 2025
 Are you interested in becoming a payment service provider and starting your own merchant services company? If so, you've come to the right place. In this comprehensive guide, we will walk you through all the steps you need to take to open a successful payment processing business. Before diving headfirst into the world of payment processing, it's important to have a solid understanding of the industry. Payment service providers (PSPs) are companies that facilitate electronic payment transactions for merchants. This includes processing credit card payments, debit card payments, and other forms of electronic payments. One of the first decisions you'll need to make when starting a merchant services company is choosing a payment processing partner. There are many companies in the market that offer payment processing services, including North American Bancard, Shaw Merchant Group, PayProTec, and many others. One option to consider when starting a merchant services company is becoming a white label payment service provider. White labeling allows you to offer payment processing services under your own brand, while leveraging the infrastructure and expertise of a larger payment processing company. Another option for starting a merchant services company is becoming a registered ISO (independent sales organization). ISOs are third-party companies that contract with payment processors to sell their services to merchants. If you're looking to start a payment processing company from scratch, there are several key steps you'll need to take. First, you'll need to establish your business entity and obtain any necessary licenses and permits. Once you've established your payment processing company, the next step is to start selling merchant services to businesses. This involves reaching out to potential customers, educating them about the benefits of accepting electronic payments, and helping them choose the right payment processing solutions for their needs. There are many ISO agent programs available in the market, each offering different benefits and incentives for independent sales agents. When choosing an ISO agent program, look for companies that offer competitive commission rates, ongoing training and support, and a wide range of payment processing solutions. Sunday, April 13 2025
 Opening a merchant services company can be a lucrative business opportunity for those looking to enter the financial services industry. Merchant services companies provide businesses with the ability to accept credit card payments from their customers, making it an essential service in today's digital economy. In this comprehensive guide, we will walk you through the steps to start your own merchant services company, including details on how to become a registered ISO, how to sell payment systems, and how to become a successful payment processor. Friday, April 11 2025
 If you’re considering becoming a merchant processing agent and selling payment processing services, you’re entering a lucrative and competitive industry. As more businesses move towards accepting credit cards and other forms of electronic payments, the demand for merchant services continues to grow. With the right training, resources, and support, you can carve out a successful career in this field. Tuesday, April 08 2025
 Starting a merchant services company can be a lucrative venture for entrepreneurs looking to break into the payment processing industry. With the rise of online shopping and the increasing demand for electronic payment options, there is a growing need for businesses to have reliable merchant services to process credit card transactions. In this comprehensive guide, we will walk you through the steps on how to start a merchant services company and begin selling merchant services to businesses. Additionally, we will explore the benefits of white label merchant services for starting a merchant processing business. Tuesday, April 01 2025
 As technology continues to advance, businesses of all sizes are increasingly relying on credit card processing and payment solutions to conduct transactions with customers. This has opened up a lucrative opportunity for individuals looking to become ISO agents and sell merchant services to businesses. ISO agents act as intermediaries between merchants and payment processors, facilitating the processing of credit card transactions. Friday, March 21 2025
 Merchant services is a rapidly growing industry that offers a lucrative opportunity for individuals looking to start their own business or earn extra income. Selling merchant services involves providing businesses with the ability to accept credit card payments, debit card payments, and other forms of electronic payments. As a merchant services agent, you can earn residual income and commissions on every transaction that your clients process. In this comprehensive guide, we will discuss how much you can make selling merchant services, credit card processing residual income, credit card processing agent commission, and more. Wednesday, March 19 2025
 Starting an online payment processing company can be a lucrative venture for entrepreneurs looking to tap into the growing digital economy. With more and more businesses shifting towards online sales and electronic payments, the demand for reliable and secure payment processing services is higher than ever. In this comprehensive guide, we will walk you through the steps of starting a credit card processing company and selling merchant services. Wednesday, March 12 2025
 Over time, working in the payment processing business as an ISO has slowly melded into one, thanks to customer demand for an all-in-one solution, and you may find yourself needing to offer this option to your own customers. POS terminals are much easier to use these days than they were in the past, and most of your clients are going to be well familiar with the benefits that a good POS delivers over an old-fashioned cash register. If you give your clients the option of a POS solution, you'll be able to serve a more diverse range of customers, and even some very high volume accounts that will net you a decent profit in transaction fees. It's in your best interest to have a great free terminal offer that you can pass on to the end users for no upfront cost. Since the providers of more of these terminals can essentially lock customers to one specific processor, it is hard to sell to merchants if you can't offer your own POS solution. This gives the merchants a way out without having to pay the upfront costs of getting a neutral terminal. You can basically eliminate a huge factor in a merchant's hesitation to switch over to your service. POS Benefits and Customer Loyalty POS systems do so much more than just take people's money; they are an important part of keeping track of the business's logistical concerns, and the business owner likely uses its processes on a daily basis. For example, a POS will handle credit cards, but it can also handle employee time clocks, sales reports, inventory tracking, and other important analytics. Since a POS can be so important and simplify so many daily actions, business owners will be more hesitant to switch to other providers once you have them “hooked” on your particular POS and its familiar interface. The last thing that business owners are looking to do is fix something that isn't broken, so they are likely to stay with you over the long-term. This makes for a much more consistent portfolio. High Profit Most merchants that are high volume, such as large restaurants and retail companies, must have a POS for all of its functions. Higher volume means more transaction fees, which means more profit for you. It would be harder to get these accounts if you could not offer your clients a POS solution. Better Margins Sure, if your a merchant services ISO or agent pitching lower rates to a merchant makes sense, and it may indeed convince them, but you'll have much more leverage if you throw a POS system into the deal. You can also get away with charging more in fees this way because you're not focusing so much on competing at the price level. Bonuses Depending on the merchant services company that you're working with, you may also receive a bonus for every terminal that you provide to a merchant, even if you offered it to them for free. Making Yourself the Better Option When someone is a business owner, they want their life solutions to be as simple and easy as possible because they don't have time to mess around with the technology that they need to get the job done. Because of this, merchants are almost always going to prefer an all-in-one POS solution over just a simple credit card machine if they can get it for around the same price. By offering a POS, you are instantly making yourself a better option from other sales agents who are stuck in the past and aren't offering complete POS options. Setting Yourself Up for the Future The future is trending towards full POS options for most merchants as costs continue to plummet. If you give your merchants a POS now, you are effectively insuring yourself against obsolescence. Your clients will be less likely to be seduced by other sales agent in the future, since they will have everything that they need for quite some time. POS Training It might seem difficult to get started selling merchant services and POS systems to your clients if you never have before, or if you consider yourself to be technophobic. Luckily, we offer training to get you up to speed. Just let us teach you, and you will know exactly what you're doing faster than you probably thought possible. All of our courses—which you can take in person or online—are free, by the way. The Basics of POS Our first training course is an online one that you can take at your own pace, and that will show you the basics of how to sell merchant services and POS systems to your merchants. You will learn the ins and outs of the software and the hardware, as well as all of the back-end features that your clients will enjoy. You will also learn all about the benefits of POS systems over traditional credit card terminals, and you'll acquire plenty of material that you can use when you're persuading merchants to switch to your services. Webinars When you are done with the basic course and are ready to get started selling pos systems, this doesn't suddenly mean that your education is done. Just as technology changes, your knowledge about these terminals will have to evolve as well, so you would do well to learn as much as you can about these terminals. It will help you understand them better and offer good customer support. Join us regularly and we will give you all the latest updates on what you need to know. ISO Registration If you feel that you want to expand your credentials even more, you can become a registerd ISO with us. Visit our training center in person, and you can join our registration program. It involves you meeting sales goals and a online class where you learn all about the different POS sub-types that we produce for merchants, and it will give you a very deep understanding of the products that you're selling. From there, you will become extremely prepared to sell merchant services and POS systems to any kind of merchant and will be able to give professional-level demos to your clients. Optionally, you can become certified to install your own POS systems at your merchant's location. A True Merchant Service Company We don't just offer POS systems; we offer just about any sort of solution that a merchant will ever need. From our free POS terminals, to our stand-alone credit card machines, to our free cash register, we have exactly what you're looking for to suit the specific needs of your specific clients. Our terminals are technologically advanced and ergonomic, and are extremely competitive in terms of functionality. Profitable Fee Schedule You are in the business to make a profit, so you're going to want a Schedule A that will allow you to make the kind of money you need. Our Schedule A is quite competitive and we offer many other benefits to working with us. For example, you can receive very handsome sign-up bonuses through us, as well as a 70% residual split. We allow you to build custom solutions for your clients as well, so that you can be sure that you are giving them the best deal and that you are more likely to close. We offer lucrative buyouts to help you raise the capital that you need when you are growing, as well as ISO white label opportunities. Tuesday, March 11 2025
 White label payment processing is a service that allows businesses to offer payment processing solutions under their brand name without having to build their own infrastructure. This arrangement provides a range of benefits to businesses looking to expand their service offerings and increase revenue streams. In this article, we will explore the advantages of white label payment processing and how businesses can leverage this service to enhance their operations. Sunday, March 09 2025
 If you are looking to start selling payment processing services to businesses, you are entering a lucrative industry with endless opportunities for growth and success. As an independent sales agent in the merchant services industry, you have the potential to earn a substantial income while helping businesses of all sizes improve their operations and increase their revenue through efficient payment processing solutions. Sunday, March 02 2025
 In today’s digital age, the demand for convenient and secure payment processing services is at an all-time high. Businesses of all sizes are looking for reliable payment processing solutions to streamline their transactions and improve their bottom line. As a result, becoming a registered Independent Sales Organization (ISO) and selling payment processing services can be a lucrative business opportunity. Friday, February 21 2025
 In today's digital age, businesses of all sizes rely on payment processing services to accept payments from customers. As a result, there is a growing demand for merchant services providers who can offer secure and reliable payment processing solutions. If you are looking to tap into this lucrative market, one of the most effective ways to do so is through merchant services referral programs. Wednesday, February 19 2025
 Merchant services companies play a crucial role in the modern business world by providing businesses with the ability to accept electronic payments from customers. With the rise of e-commerce and digital transactions, the demand for merchant services has increased dramatically, making it a lucrative and competitive industry to get into. If you are considering starting your own merchant services company, one option to consider is using white label payment processing solutions. Sunday, February 09 2025
 If you are ready to dive into the world of becoming an ISO for merchant services, then you are probably on the prowl for the best ISO agent program. The merchant processing industry is a lucrative one, but only when the ISO chooses the right partner to operate under. The ISO agent program that you choose to operate under can have a big impact on your earnings, quality of business, range of potential clients, payout frequency, and many other parts of your business that should be considered essential. This short guide will give you the information that you need to select the best ISO agent program in the industry and will even give you a bit of information about who we feel has the best ISO agent program and why. Why is it Important to Select the Best ISO Agent Program? It is important to pick out the best partnership because the program that you choose will have some very drastic effects on the income that you are able to earn and other aspects of your business. If you want to set your business up for success in merchant processing, then choosing the ISO agent program that you are going to be operating under is a highly essential part of that process. Each program attempts to achieve relatively the same thing, but with different benefits and results that attract different types of clients and merchants. You should never assume that all ISO agent programs are the same and have the same benefits, rates, payouts, and other incentives to get you to use their program. Carefully screen the specifications of each program to actually find the program that is right for you. Is it the Same for Everyone? When it comes to finding the best ISO agent program in the industry, the truth is that there is no one answer that fits the needs of everyone. Each ISO program is different with their pay structures, marketing tools, and other resources that they give you to succeed in merchant services. So, the answer likely won’t be the same for everyone and will instead depend on what industry you’re in. However, that’s not to say that some programs don’t rise above the rest. There are certainly programs out there that have displayed excellence time and time again, giving themselves an excellent reputation when it comes to payments, resources, and the other benefits that a particular program is able to offer. While one program doesn’t usually fit all sizes, you can increase your chances of having success as an ISO by picking out a program that has repeatedly exceeded expectations and set the gold standard when it comes to ISO agent programs. What to Look for in a ISO Agent Program When you are in the process of selecting a program, there are some select features that you should be examining to ensure you find the right program for you. Here are some of the features that you should look for when screening potential ISO agent programs for your ISO to partner with and offer merchant services. Payout When you partner with an ISO agent program, you definitely want to make sure that they pay accurately and that they pay on time. Closing sales as an ISO won’t help you unless you are actually being paid your residuals and commissions that are due to you. Make sure that the company that you work with has a reputation for paying on time. Residuals A very important factor that you should take into consideration when selecting an ISO agent program to work with is what the residual rate is. These rates range from 50%-80% and are the backbone of your business. Earning residuals is often passive after the initial setup, so be sure that you are getting as big of a share of them as possible before moving forward. Marketing Advantages When you partner with an ISO, you want to be sure that the program you select has the tools and resources to make you more successful in merchant services. This includes the access that they give you to their marketing materials, initiatives, promotions, and literature that you can use to sway clients into signing on with your ISO. Who has the Best ISO Agent Program in the Industry? If you’re looking to partner with the best in the business, then you can’t do much better than Shaw Merchant Group. We have continuously proven our excellence and the quality of our ISO agent program. This program has many benefits including high residual rates, prompt and accurate payments, and the ability to help market your services and provide you with the resources you need to close more sales. Choose Shaw Merchant Group if you want to set up your ISO for success now and in the future. Monday, February 03 2025
 If you have been in sales for long, then you know what it is like to try to sell software and other solutions over the phone. It’s a tough industry and job that requires hard work, patience, and a winning formula. Calling someone is easy--convincing them to stay on the line is hard. If you are in merchant services sales and want to increase your phone sales and your overall revenue, then this short guide is a must have. In this short tutorial, we will cover some of the key tips to having success in merchant services and conducting merchant services sales over the phone with maximum optimization and earnings potential. Difficulty of selling merchant services over the phone When you think of selling merchant services over the phone, your mind might automatically turn to just setting appointments, touching base, and otherwise communicating with the potential customer over the phone. However, that’s not all that selling merchant services over the phone entails. Actually selling merchant services over the phone consists of every step of the process including consultation, implementation, and even signing the contracts. This all occurs from a remote location. While this makes the business model somewhat convenient, it also makes having success in phone sales extremely difficult. In traditional sales, you have the opportunity to interface with your clients directly and speak with them. With phone sales, however, you will have to do all of this over the phone and digitally. The barrier is greater, and that is why so many fail when they don’t have a plan to address these issues. However, it doesn’t mean that selling merchant services over the phone is impossible. Actually, hundreds of reps all over the country have success selling these services over the phone on a daily basis. Those with a good plan, sales skills, and some experience interacting with clients over the phone most definitely have a path to success. Who isn’t right for selling merchant services over the phone? Since you want to have success and selling merchant services over the phone takes a specific skill set, there are some merchant services agents that should avoid having to sell merchant services over the phone if possible. For beginners, it’s a good idea to get an in-person meeting when possible. Here are some of the characteristics that might make it difficult to succeed when selling merchant services over the phone. Low experience with phone sales If you are an individual that has little or no experience with selling merchant services over the phone, then some practice beforehand would be helpful. Selling merchant services can be difficult, and selling anything over the phone can be difficult. Together, they make for an increasingly difficult combination. Having success in merchant services over phone sales is entirely possible, but it is an ideal situation for those that at least have a bit of experience with selling over the phone. No supply of leads Selling without a good supply of leads is difficult for any industry, let alone merchant services. If you are going to sell over the phone, then you need to make sure that you have enough information to go off of. With a steady supply of leads that contain the information you need to make the sale, you will increase the chances of your success drastically. You should always make sure that you have a steady pipeline of leads before you begin your foray into merchant services phone sales. Tips for success in phone merchant services sales Now that that is out of the way, we can give you some actionable tips for having success with merchant services sales over the phone and giving yourself a leg up on the competition. Here are some of the most actionable tips and actions that you can take to have more success in phone merchant services sales. Have a basis for the call If you’re going to call a merchant looking to talk about how you can provide them a service, it’s best that you have a good reason for the call. If a merchant believes that you are only calling to sell them something that they don’t need, then they aren’t going to hang around on the call for very long and they will be immediately defense. However, if you can let them know that you have a solution for their problems or you are taking notice of an issue that they are having, you are much more likely to have success in converting them to a customer. Always make sure that you have a reason to be calling your merchant, otherwise they may believe that you are not worth their time. Get to your value proposition early If you do manage to get on the phone with a merchant, one of the most important things that you can do is to get to your value proposition early. Merchants especially have very little patience for people calling them to sell credit card processing products and services, since they get it so much. So, it’s helpful if you are able to show them right away that you have actual value and benefits to offer instead of just trying to make a sale. If you can make your point and show why you are valuable very early on in the process, the merchant is much more likely to be receptive to your pitch for a longer period of time. Keep your merchant on the phone It’s very important to keep your merchant on the phone for as long as possible. The longer that you are able to keep your merchant on the phone, the greater the chance that you have at converting your merchant into a customer. That’s not to say that you should keep them on the phone without regard to their needs. You should ask questions and start conversations that lead the merchant to simultaneously stay on the phone longer and learn more about the services that you have to offer. When you are conducting phone sales with a merchant, be sure to do your best to have a lengthy conversation with them so that they can become more familiar with you and start thinking of you as a business partner instead of a salesperson. Take baby steps When you are interacting with a merchant on the phone, it’s best to keep the asks small. By that, we mean that you shouldn’t go for the big sale right away. When conducting phone sales, it is best to take it in baby steps instead of trying to sell them on your most comprehensive solution that you have to offer. For instance, you should explain the benefits of an affordable and smaller-scale service first to allow them to see the benefit before going into the other options that you have to offer. Go through the paper work as a team When you do make a sale, your next task is to get them through the paperwork and make sure that they remain a merchant under your account. To do that, you should provide superior service and walk them through the paperwork process as a team instead of leaving them to fend for themselves. This cooperation and the help that you are able to provide them will lead to a long and productive relationship between merchant and agent. Saturday, February 01 2025
 In today's digital age, more and more businesses are looking for reliable and efficient ways to process credit card payments. This has created a huge demand for credit card processing agents, who act as intermediaries between merchants and payment processing companies. Becoming a credit card processing agent can be a lucrative and rewarding career choice, but it requires dedication, hard work, and a thorough understanding of the industry. In this comprehensive guide, we will walk you through the steps to becoming a successful credit card processing agent and starting your own business selling payment processing services.
How to Become a Credit Card Processing Agent Monday, January 20 2025
 Merchant services affiliate programs are a great way for individuals or businesses to earn passive income by promoting payment processing solutions to merchants. With so many options available, it can be challenging to determine which program is the best fit for your needs. In this article, we will explore the top merchant services affiliate programs and discuss the key factors to consider when selecting the right program for you. Sunday, January 19 2025
 In today's digital age, accepting credit card payments has become a necessity for businesses of all sizes. As a result, the demand for merchant services providers has skyrocketed. If you are interested in tapping into this lucrative market and starting your own merchant services business, you've come to the right place. Saturday, January 18 2025
 Merchant services sales is one of the hottest and most lucrative sales industries on the market right now, and for that reason it is incredibly attractive. It is true that you can earn great money being a merchant services agent, but it often requires a strict training program and dedication to the craft. If you want to be successful in merchant sales, then there are some key pillars that you will need to be familiar with that will help you to succeed and thrive in merchant services sales. By following this crucial training structure, you can set yourself up for success in the merchant services industry. Pursue a Quality Partnership The first concept that you will need to be familiar with in your merchant services sales training regimen is that you should pursue a quality partnership and arrangement with a merchant services provider. As a merchant services salesperson, you will work under the umbrella of a merchant services provider that will be the backbone of your business. The partner that you choose will administer these services to the merchants that you sell to, so it’s very important that you find a merchant services provider that is reputable and can provide you with all the benefits that you need for success in the merchant services industry. There are a few things that you should look for in a quality partnership with a merchant services provider such as prompt payment, good payment structure, frequent bonuses, large share of profits, quality support staff, solutions for every industry, and tools to help you succeed. A quality partner that can provide you with all of these things is one that can help catapult you to success in merchant services and enjoyment of a life that earns passive income. It’s critically important that you make the right decision when it comes to the merchant services provider that you choose. Optimize Your Pricing Structure While sales is mostly about making connections with businesses and selling your products, there are a lot of other things that you can do to help yourself have success. One of the more subtle things that you can do is to optimize your pricing structure to provide you with more margin and more opportunities to increase your revenue. There are several ways that you can do this by offering upsells, sticking to strict limitations when offering discounts, and others. While a change in your pricing structure might not make a large effect right away, when the effects are compounded over hundreds of transactions, you can notice a very large difference that will greatly impact the trajectory of your merchant services career. The More Options, the Better When you are going through the preliminary stages of training to be a merchant services agent, one of the most important things that you should be on the lookout for is a merchant services provider that doesn’t limit you by their payment processing capability or options. You should seek to work with a merchant services partner that provides you with a wide range of payment processing options such as debit, credit, cash, ACH, and others. When your partner offers these additional methods, you can offer them to your merchants. Merchants like to be presented with multiple options and flexibility, so if you can offer them flexibility in their payment processing solution, then they are more likely to work with you for their merchant services needs. Providing Good Customer Service One of the most important lessons that you will learn in merchant services sales training is that customer service should be your main priority at all times. The customer is the most important party in the entire transaction and without happy customers as your merchants, you will find a very hard time succeeding in merchant services sales. Providing good customer service is something that you will have to master if you want to get to the point where you are converting more customers and increasing your portfolio of merchants. To do this, you should be sure to always be attentive to customers’ needs, answer questions in a timely manner, and be able to get in touch with them whenever they need something from you. However, you are not the only important person in the process when it comes to customer service. You should be partnering with a merchant services provider that also values the power of good customer service if you want to have success in merchant services sales. This means evaluating how well your merchant services provider is able to meet the needs of customers and what their reputation is for providing service to the merchants that they oversee. If you can provide a good customer service experience to your merchants, then they are much more likely to continue coming back to you time and again for their processing needs. Free Terminals Included If you want to have success in merchant services sales, then you’ll quickly learn one of the secrets of the industry is to include a free terminal for your merchant. Not only do merchants love to have free bonuses included in their processing packages, but you’ll also be providing your merchant with a POS that is specifically designed to increase performance and efficiency while using your offering of processing solutions. With a terminal that is specifically designed to help your solution work in the best way possible, you can be sure that they are getting the best possible user experience that they could want. This also helps your relationship with the merchant. Providing them with incentives is one thing, but they can take additional confidence in knowing that they are partnered with an agent that cares enough about their merchants to ensure that they have the proper equipment to get the job done the right way. If you want to increase your conversion rate and improve the quality of your relationships with your merchants, then offering a free POS system is a great way to do so and is now considered industry-standard. Friday, January 17 2025
 One of the most important pieces of equipment for any merchant is their point-of-sale system. As the location through which every transaction that the business takes in goes through, it is important that every merchant have access to a point-of-sale system that is robust, scalable, and has all the functionality that is needed. However, convincing a merchant that they need a POS isn’t the hard part--this is a known fact. Convincing a merchant that your POS is the right choice, however, can be very difficult. To help you get well on your way to selling point of sale systems as a merchant services agent and helping merchants realize the power of a good POS, we present to you 6 actionable tips that you can take into consideration and implement to help sell POS systems. Why is finding the right POS system important for businesses? If you have been working with merchants for long, then you already know how important POS systems are to businesses. With this knowledge, it is easy to understand why so much importance is placed on the process of selecting a POS system and utilizing it to its full potential. Each business is unique and while all businesses have the same basic need to facilitate payments, the best way to do so will vary by the business. For merchants, finding the right POS system is absolutely essential because it will ultimately help to determine what a merchant can achieve with its POS system and whether they will have any limitations. In an ideal situation, the POS system that a merchant selects will not have any negative impact on their business and instead will serve as a reliable addition to their suite of technology that they use in their business on a daily basis. Be an expert If you are looking to convince a merchant that they need your POS system, then one of the first things that you will need to do is establish yourself as an expert and a person of authority when it comes to POS systems. This can be done in a variety of ways, but what a merchant really wants is to feel comfortable that you know what you are talking about and you know everything that there is to know about the POS system that you are offering. If you are hoping to make a great impression on your prospective merchant, then make sure you familiarize yourself with your POS system as much as possible so that you can easily answer any questions that they have about your POS systems and their functionality. With the ability to answer any question that comes your way regarding your POS system, the merchant is far more likely to trust you and find you in a favorable light, which could lead to a purchase. Nurture a relationship The next very important part of the process if you want to have success with selling merchant services and POS systems is nurturing the relationship between the merchant and the agent. There are a variety of ways that this can be done, as well. You must remember that each merchant is unique and is going to require varying levels of customer service and support. One of the first ways that you can nurture a relationship with a merchant is to get to know them and their business personally. Not only will this make them feel valued and heard, but it will also give you much more knowledge of their areas of need so that you can address them most completely, earn trust, and ensure that your POS system fits the needs and requirements of the merchant you are working with. With these things in mind, your merchant should be kept happy and satisfied. Address areas of need If you truly want to satisfy your merchants and make sure that they are taken care of and are more willing to purchase from you again, then you need to make sure that you are meeting their needs. You should start each relationship with a full audit of what your merchant needs and make a plan for how you can address it. With this fuel at your disposal, you can approach negotiations from a position of power and understanding to increase your chance of closing the sale and making your merchant confident that you can handle their needs effectively. Stress versatility There are a few properties that merchants look for automatically in a POS system. One of the most important of these is versatility. Many merchants deal with a wide variety of transactions, promotions, discounts, coupons, and other functionalities. With a POS system that provides all of these things, their business will be enabled to operate at its fullest potential. If you need to communicate all the benefits of your POS system, be sure to touch on all the versatility that it has to offer and how it can help the merchant achieve a wide range of goals. Include services If you want to entice your merchant to sign on with your POS, then there are a few things that you should be able to throw in without breaking the bank. For example, you could throw in maintenance and upgrades for free as an extra benefit to the POS system. This is just one example of a classic sales technique. If you have a merchant that is on the fence about investing in a new POS system, be sure to make it known that there could be additional benefits to be had by signing on with your POS system. Always follow through In sales, you never want to promise or lead someone to believe something that might not come true. That is because as a merchant services representative, you want to be seen as someone that follows through on the promises and assurances that you make. Without your reputation for upholding the truth and following through on the promises that you make, you will find that it’s hard to keep a merchant signed on with your POS system. Always be upfront about the capabilities of the POS system that you are selling as well as the potential limitations that it has. With this honesty in mind and a respect for the merchant, you are bound to have more success than if you were to try and hide the limitations of your POS system. |
Tuesday, April 22 2025
Are you interested in becoming a payment service provider and starting your own merchant services company? If so, you've come to the right place. In this comprehensive guide, we will walk you through all the steps you need to take to open a successful payment processing business. Before diving headfirst into the world of payment processing, it's important to have a solid understanding of the industry. Payment service providers (PSPs) are companies that facilitate electronic payment transactions for merchants. This includes processing credit card payments, debit card payments, and other forms of electronic payments. One of the first decisions you'll need to make when starting a merchant services company is choosing a payment processing partner. There are many companies in the market that offer payment processing services, including North American Bancard, Shaw Merchant Group, PayProTec, and many others. One option to consider when starting a merchant services company is becoming a white label payment service provider. White labeling allows you to offer payment processing services under your own brand, while leveraging the infrastructure and expertise of a larger payment processing company. Another option for starting a merchant services company is becoming a registered ISO (independent sales organization). ISOs are third-party companies that contract with payment processors to sell their services to merchants. If you're looking to start a payment processing company from scratch, there are several key steps you'll need to take. First, you'll need to establish your business entity and obtain any necessary licenses and permits. Once you've established your payment processing company, the next step is to start selling merchant services to businesses. This involves reaching out to potential customers, educating them about the benefits of accepting electronic payments, and helping them choose the right payment processing solutions for their needs. There are many ISO agent programs available in the market, each offering different benefits and incentives for independent sales agents. When choosing an ISO agent program, look for companies that offer competitive commission rates, ongoing training and support, and a wide range of payment processing solutions. Sunday, April 13 2025
Opening a merchant services company can be a lucrative business opportunity for those looking to enter the financial services industry. Merchant services companies provide businesses with the ability to accept credit card payments from their customers, making it an essential service in today's digital economy. In this comprehensive guide, we will walk you through the steps to start your own merchant services company, including details on how to become a registered ISO, how to sell payment systems, and how to become a successful payment processor. Friday, April 11 2025
If you’re considering becoming a merchant processing agent and selling payment processing services, you’re entering a lucrative and competitive industry. As more businesses move towards accepting credit cards and other forms of electronic payments, the demand for merchant services continues to grow. With the right training, resources, and support, you can carve out a successful career in this field. Tuesday, April 08 2025
Starting a merchant services company can be a lucrative venture for entrepreneurs looking to break into the payment processing industry. With the rise of online shopping and the increasing demand for electronic payment options, there is a growing need for businesses to have reliable merchant services to process credit card transactions. In this comprehensive guide, we will walk you through the steps on how to start a merchant services company and begin selling merchant services to businesses. Additionally, we will explore the benefits of white label merchant services for starting a merchant processing business. Tuesday, April 01 2025
As technology continues to advance, businesses of all sizes are increasingly relying on credit card processing and payment solutions to conduct transactions with customers. This has opened up a lucrative opportunity for individuals looking to become ISO agents and sell merchant services to businesses. ISO agents act as intermediaries between merchants and payment processors, facilitating the processing of credit card transactions. Friday, March 21 2025
Merchant services is a rapidly growing industry that offers a lucrative opportunity for individuals looking to start their own business or earn extra income. Selling merchant services involves providing businesses with the ability to accept credit card payments, debit card payments, and other forms of electronic payments. As a merchant services agent, you can earn residual income and commissions on every transaction that your clients process. In this comprehensive guide, we will discuss how much you can make selling merchant services, credit card processing residual income, credit card processing agent commission, and more. Wednesday, March 19 2025
Starting an online payment processing company can be a lucrative venture for entrepreneurs looking to tap into the growing digital economy. With more and more businesses shifting towards online sales and electronic payments, the demand for reliable and secure payment processing services is higher than ever. In this comprehensive guide, we will walk you through the steps of starting a credit card processing company and selling merchant services. Wednesday, March 12 2025
Over time, working in the payment processing business as an ISO has slowly melded into one, thanks to customer demand for an all-in-one solution, and you may find yourself needing to offer this option to your own customers. POS terminals are much easier to use these days than they were in the past, and most of your clients are going to be well familiar with the benefits that a good POS delivers over an old-fashioned cash register. If you give your clients the option of a POS solution, you'll be able to serve a more diverse range of customers, and even some very high volume accounts that will net you a decent profit in transaction fees. It's in your best interest to have a great free terminal offer that you can pass on to the end users for no upfront cost. Since the providers of more of these terminals can essentially lock customers to one specific processor, it is hard to sell to merchants if you can't offer your own POS solution. This gives the merchants a way out without having to pay the upfront costs of getting a neutral terminal. You can basically eliminate a huge factor in a merchant's hesitation to switch over to your service. POS Benefits and Customer Loyalty POS systems do so much more than just take people's money; they are an important part of keeping track of the business's logistical concerns, and the business owner likely uses its processes on a daily basis. For example, a POS will handle credit cards, but it can also handle employee time clocks, sales reports, inventory tracking, and other important analytics. Since a POS can be so important and simplify so many daily actions, business owners will be more hesitant to switch to other providers once you have them “hooked” on your particular POS and its familiar interface. The last thing that business owners are looking to do is fix something that isn't broken, so they are likely to stay with you over the long-term. This makes for a much more consistent portfolio. High Profit Most merchants that are high volume, such as large restaurants and retail companies, must have a POS for all of its functions. Higher volume means more transaction fees, which means more profit for you. It would be harder to get these accounts if you could not offer your clients a POS solution. Better Margins Sure, if your a merchant services ISO or agent pitching lower rates to a merchant makes sense, and it may indeed convince them, but you'll have much more leverage if you throw a POS system into the deal. You can also get away with charging more in fees this way because you're not focusing so much on competing at the price level. Bonuses Depending on the merchant services company that you're working with, you may also receive a bonus for every terminal that you provide to a merchant, even if you offered it to them for free. Making Yourself the Better Option When someone is a business owner, they want their life solutions to be as simple and easy as possible because they don't have time to mess around with the technology that they need to get the job done. Because of this, merchants are almost always going to prefer an all-in-one POS solution over just a simple credit card machine if they can get it for around the same price. By offering a POS, you are instantly making yourself a better option from other sales agents who are stuck in the past and aren't offering complete POS options. Setting Yourself Up for the Future The future is trending towards full POS options for most merchants as costs continue to plummet. If you give your merchants a POS now, you are effectively insuring yourself against obsolescence. Your clients will be less likely to be seduced by other sales agent in the future, since they will have everything that they need for quite some time. POS Training It might seem difficult to get started selling merchant services and POS systems to your clients if you never have before, or if you consider yourself to be technophobic. Luckily, we offer training to get you up to speed. Just let us teach you, and you will know exactly what you're doing faster than you probably thought possible. All of our courses—which you can take in person or online—are free, by the way. The Basics of POS Our first training course is an online one that you can take at your own pace, and that will show you the basics of how to sell merchant services and POS systems to your merchants. You will learn the ins and outs of the software and the hardware, as well as all of the back-end features that your clients will enjoy. You will also learn all about the benefits of POS systems over traditional credit card terminals, and you'll acquire plenty of material that you can use when you're persuading merchants to switch to your services. Webinars When you are done with the basic course and are ready to get started selling pos systems, this doesn't suddenly mean that your education is done. Just as technology changes, your knowledge about these terminals will have to evolve as well, so you would do well to learn as much as you can about these terminals. It will help you understand them better and offer good customer support. Join us regularly and we will give you all the latest updates on what you need to know. ISO Registration If you feel that you want to expand your credentials even more, you can become a registerd ISO with us. Visit our training center in person, and you can join our registration program. It involves you meeting sales goals and a online class where you learn all about the different POS sub-types that we produce for merchants, and it will give you a very deep understanding of the products that you're selling. From there, you will become extremely prepared to sell merchant services and POS systems to any kind of merchant and will be able to give professional-level demos to your clients. Optionally, you can become certified to install your own POS systems at your merchant's location. A True Merchant Service Company We don't just offer POS systems; we offer just about any sort of solution that a merchant will ever need. From our free POS terminals, to our stand-alone credit card machines, to our free cash register, we have exactly what you're looking for to suit the specific needs of your specific clients. Our terminals are technologically advanced and ergonomic, and are extremely competitive in terms of functionality. Profitable Fee Schedule You are in the business to make a profit, so you're going to want a Schedule A that will allow you to make the kind of money you need. Our Schedule A is quite competitive and we offer many other benefits to working with us. For example, you can receive very handsome sign-up bonuses through us, as well as a 70% residual split. We allow you to build custom solutions for your clients as well, so that you can be sure that you are giving them the best deal and that you are more likely to close. We offer lucrative buyouts to help you raise the capital that you need when you are growing, as well as ISO white label opportunities. Tuesday, March 11 2025
White label payment processing is a service that allows businesses to offer payment processing solutions under their brand name without having to build their own infrastructure. This arrangement provides a range of benefits to businesses looking to expand their service offerings and increase revenue streams. In this article, we will explore the advantages of white label payment processing and how businesses can leverage this service to enhance their operations. Sunday, March 09 2025
If you are looking to start selling payment processing services to businesses, you are entering a lucrative industry with endless opportunities for growth and success. As an independent sales agent in the merchant services industry, you have the potential to earn a substantial income while helping businesses of all sizes improve their operations and increase their revenue through efficient payment processing solutions. Sunday, March 02 2025
In today’s digital age, the demand for convenient and secure payment processing services is at an all-time high. Businesses of all sizes are looking for reliable payment processing solutions to streamline their transactions and improve their bottom line. As a result, becoming a registered Independent Sales Organization (ISO) and selling payment processing services can be a lucrative business opportunity. Friday, February 21 2025
In today's digital age, businesses of all sizes rely on payment processing services to accept payments from customers. As a result, there is a growing demand for merchant services providers who can offer secure and reliable payment processing solutions. If you are looking to tap into this lucrative market, one of the most effective ways to do so is through merchant services referral programs. Wednesday, February 19 2025
Merchant services companies play a crucial role in the modern business world by providing businesses with the ability to accept electronic payments from customers. With the rise of e-commerce and digital transactions, the demand for merchant services has increased dramatically, making it a lucrative and competitive industry to get into. If you are considering starting your own merchant services company, one option to consider is using white label payment processing solutions. Sunday, February 09 2025
If you are ready to dive into the world of becoming an ISO for merchant services, then you are probably on the prowl for the best ISO agent program. The merchant processing industry is a lucrative one, but only when the ISO chooses the right partner to operate under. The ISO agent program that you choose to operate under can have a big impact on your earnings, quality of business, range of potential clients, payout frequency, and many other parts of your business that should be considered essential. This short guide will give you the information that you need to select the best ISO agent program in the industry and will even give you a bit of information about who we feel has the best ISO agent program and why. Why is it Important to Select the Best ISO Agent Program? It is important to pick out the best partnership because the program that you choose will have some very drastic effects on the income that you are able to earn and other aspects of your business. If you want to set your business up for success in merchant processing, then choosing the ISO agent program that you are going to be operating under is a highly essential part of that process. Each program attempts to achieve relatively the same thing, but with different benefits and results that attract different types of clients and merchants. You should never assume that all ISO agent programs are the same and have the same benefits, rates, payouts, and other incentives to get you to use their program. Carefully screen the specifications of each program to actually find the program that is right for you. Is it the Same for Everyone? When it comes to finding the best ISO agent program in the industry, the truth is that there is no one answer that fits the needs of everyone. Each ISO program is different with their pay structures, marketing tools, and other resources that they give you to succeed in merchant services. So, the answer likely won’t be the same for everyone and will instead depend on what industry you’re in. However, that’s not to say that some programs don’t rise above the rest. There are certainly programs out there that have displayed excellence time and time again, giving themselves an excellent reputation when it comes to payments, resources, and the other benefits that a particular program is able to offer. While one program doesn’t usually fit all sizes, you can increase your chances of having success as an ISO by picking out a program that has repeatedly exceeded expectations and set the gold standard when it comes to ISO agent programs. What to Look for in a ISO Agent Program When you are in the process of selecting a program, there are some select features that you should be examining to ensure you find the right program for you. Here are some of the features that you should look for when screening potential ISO agent programs for your ISO to partner with and offer merchant services. Payout When you partner with an ISO agent program, you definitely want to make sure that they pay accurately and that they pay on time. Closing sales as an ISO won’t help you unless you are actually being paid your residuals and commissions that are due to you. Make sure that the company that you work with has a reputation for paying on time. Residuals A very important factor that you should take into consideration when selecting an ISO agent program to work with is what the residual rate is. These rates range from 50%-80% and are the backbone of your business. Earning residuals is often passive after the initial setup, so be sure that you are getting as big of a share of them as possible before moving forward. Marketing Advantages When you partner with an ISO, you want to be sure that the program you select has the tools and resources to make you more successful in merchant services. This includes the access that they give you to their marketing materials, initiatives, promotions, and literature that you can use to sway clients into signing on with your ISO. Who has the Best ISO Agent Program in the Industry? If you’re looking to partner with the best in the business, then you can’t do much better than Shaw Merchant Group. We have continuously proven our excellence and the quality of our ISO agent program. This program has many benefits including high residual rates, prompt and accurate payments, and the ability to help market your services and provide you with the resources you need to close more sales. Choose Shaw Merchant Group if you want to set up your ISO for success now and in the future. Monday, February 03 2025
If you have been in sales for long, then you know what it is like to try to sell software and other solutions over the phone. It’s a tough industry and job that requires hard work, patience, and a winning formula. Calling someone is easy--convincing them to stay on the line is hard. If you are in merchant services sales and want to increase your phone sales and your overall revenue, then this short guide is a must have. In this short tutorial, we will cover some of the key tips to having success in merchant services and conducting merchant services sales over the phone with maximum optimization and earnings potential. Difficulty of selling merchant services over the phone When you think of selling merchant services over the phone, your mind might automatically turn to just setting appointments, touching base, and otherwise communicating with the potential customer over the phone. However, that’s not all that selling merchant services over the phone entails. Actually selling merchant services over the phone consists of every step of the process including consultation, implementation, and even signing the contracts. This all occurs from a remote location. While this makes the business model somewhat convenient, it also makes having success in phone sales extremely difficult. In traditional sales, you have the opportunity to interface with your clients directly and speak with them. With phone sales, however, you will have to do all of this over the phone and digitally. The barrier is greater, and that is why so many fail when they don’t have a plan to address these issues. However, it doesn’t mean that selling merchant services over the phone is impossible. Actually, hundreds of reps all over the country have success selling these services over the phone on a daily basis. Those with a good plan, sales skills, and some experience interacting with clients over the phone most definitely have a path to success. Who isn’t right for selling merchant services over the phone? Since you want to have success and selling merchant services over the phone takes a specific skill set, there are some merchant services agents that should avoid having to sell merchant services over the phone if possible. For beginners, it’s a good idea to get an in-person meeting when possible. Here are some of the characteristics that might make it difficult to succeed when selling merchant services over the phone. Low experience with phone sales If you are an individual that has little or no experience with selling merchant services over the phone, then some practice beforehand would be helpful. Selling merchant services can be difficult, and selling anything over the phone can be difficult. Together, they make for an increasingly difficult combination. Having success in merchant services over phone sales is entirely possible, but it is an ideal situation for those that at least have a bit of experience with selling over the phone. No supply of leads Selling without a good supply of leads is difficult for any industry, let alone merchant services. If you are going to sell over the phone, then you need to make sure that you have enough information to go off of. With a steady supply of leads that contain the information you need to make the sale, you will increase the chances of your success drastically. You should always make sure that you have a steady pipeline of leads before you begin your foray into merchant services phone sales. Tips for success in phone merchant services sales Now that that is out of the way, we can give you some actionable tips for having success with merchant services sales over the phone and giving yourself a leg up on the competition. Here are some of the most actionable tips and actions that you can take to have more success in phone merchant services sales. Have a basis for the call If you’re going to call a merchant looking to talk about how you can provide them a service, it’s best that you have a good reason for the call. If a merchant believes that you are only calling to sell them something that they don’t need, then they aren’t going to hang around on the call for very long and they will be immediately defense. However, if you can let them know that you have a solution for their problems or you are taking notice of an issue that they are having, you are much more likely to have success in converting them to a customer. Always make sure that you have a reason to be calling your merchant, otherwise they may believe that you are not worth their time. Get to your value proposition early If you do manage to get on the phone with a merchant, one of the most important things that you can do is to get to your value proposition early. Merchants especially have very little patience for people calling them to sell credit card processing products and services, since they get it so much. So, it’s helpful if you are able to show them right away that you have actual value and benefits to offer instead of just trying to make a sale. If you can make your point and show why you are valuable very early on in the process, the merchant is much more likely to be receptive to your pitch for a longer period of time. Keep your merchant on the phone It’s very important to keep your merchant on the phone for as long as possible. The longer that you are able to keep your merchant on the phone, the greater the chance that you have at converting your merchant into a customer. That’s not to say that you should keep them on the phone without regard to their needs. You should ask questions and start conversations that lead the merchant to simultaneously stay on the phone longer and learn more about the services that you have to offer. When you are conducting phone sales with a merchant, be sure to do your best to have a lengthy conversation with them so that they can become more familiar with you and start thinking of you as a business partner instead of a salesperson. Take baby steps When you are interacting with a merchant on the phone, it’s best to keep the asks small. By that, we mean that you shouldn’t go for the big sale right away. When conducting phone sales, it is best to take it in baby steps instead of trying to sell them on your most comprehensive solution that you have to offer. For instance, you should explain the benefits of an affordable and smaller-scale service first to allow them to see the benefit before going into the other options that you have to offer. Go through the paper work as a team When you do make a sale, your next task is to get them through the paperwork and make sure that they remain a merchant under your account. To do that, you should provide superior service and walk them through the paperwork process as a team instead of leaving them to fend for themselves. This cooperation and the help that you are able to provide them will lead to a long and productive relationship between merchant and agent. Saturday, February 01 2025
In today's digital age, more and more businesses are looking for reliable and efficient ways to process credit card payments. This has created a huge demand for credit card processing agents, who act as intermediaries between merchants and payment processing companies. Becoming a credit card processing agent can be a lucrative and rewarding career choice, but it requires dedication, hard work, and a thorough understanding of the industry. In this comprehensive guide, we will walk you through the steps to becoming a successful credit card processing agent and starting your own business selling payment processing services.
How to Become a Credit Card Processing Agent Monday, January 20 2025
Merchant services affiliate programs are a great way for individuals or businesses to earn passive income by promoting payment processing solutions to merchants. With so many options available, it can be challenging to determine which program is the best fit for your needs. In this article, we will explore the top merchant services affiliate programs and discuss the key factors to consider when selecting the right program for you. Sunday, January 19 2025
In today's digital age, accepting credit card payments has become a necessity for businesses of all sizes. As a result, the demand for merchant services providers has skyrocketed. If you are interested in tapping into this lucrative market and starting your own merchant services business, you've come to the right place. Saturday, January 18 2025
Merchant services sales is one of the hottest and most lucrative sales industries on the market right now, and for that reason it is incredibly attractive. It is true that you can earn great money being a merchant services agent, but it often requires a strict training program and dedication to the craft. If you want to be successful in merchant sales, then there are some key pillars that you will need to be familiar with that will help you to succeed and thrive in merchant services sales. By following this crucial training structure, you can set yourself up for success in the merchant services industry. Pursue a Quality Partnership The first concept that you will need to be familiar with in your merchant services sales training regimen is that you should pursue a quality partnership and arrangement with a merchant services provider. As a merchant services salesperson, you will work under the umbrella of a merchant services provider that will be the backbone of your business. The partner that you choose will administer these services to the merchants that you sell to, so it’s very important that you find a merchant services provider that is reputable and can provide you with all the benefits that you need for success in the merchant services industry. There are a few things that you should look for in a quality partnership with a merchant services provider such as prompt payment, good payment structure, frequent bonuses, large share of profits, quality support staff, solutions for every industry, and tools to help you succeed. A quality partner that can provide you with all of these things is one that can help catapult you to success in merchant services and enjoyment of a life that earns passive income. It’s critically important that you make the right decision when it comes to the merchant services provider that you choose. Optimize Your Pricing Structure While sales is mostly about making connections with businesses and selling your products, there are a lot of other things that you can do to help yourself have success. One of the more subtle things that you can do is to optimize your pricing structure to provide you with more margin and more opportunities to increase your revenue. There are several ways that you can do this by offering upsells, sticking to strict limitations when offering discounts, and others. While a change in your pricing structure might not make a large effect right away, when the effects are compounded over hundreds of transactions, you can notice a very large difference that will greatly impact the trajectory of your merchant services career. The More Options, the Better When you are going through the preliminary stages of training to be a merchant services agent, one of the most important things that you should be on the lookout for is a merchant services provider that doesn’t limit you by their payment processing capability or options. You should seek to work with a merchant services partner that provides you with a wide range of payment processing options such as debit, credit, cash, ACH, and others. When your partner offers these additional methods, you can offer them to your merchants. Merchants like to be presented with multiple options and flexibility, so if you can offer them flexibility in their payment processing solution, then they are more likely to work with you for their merchant services needs. Providing Good Customer Service One of the most important lessons that you will learn in merchant services sales training is that customer service should be your main priority at all times. The customer is the most important party in the entire transaction and without happy customers as your merchants, you will find a very hard time succeeding in merchant services sales. Providing good customer service is something that you will have to master if you want to get to the point where you are converting more customers and increasing your portfolio of merchants. To do this, you should be sure to always be attentive to customers’ needs, answer questions in a timely manner, and be able to get in touch with them whenever they need something from you. However, you are not the only important person in the process when it comes to customer service. You should be partnering with a merchant services provider that also values the power of good customer service if you want to have success in merchant services sales. This means evaluating how well your merchant services provider is able to meet the needs of customers and what their reputation is for providing service to the merchants that they oversee. If you can provide a good customer service experience to your merchants, then they are much more likely to continue coming back to you time and again for their processing needs. Free Terminals Included If you want to have success in merchant services sales, then you’ll quickly learn one of the secrets of the industry is to include a free terminal for your merchant. Not only do merchants love to have free bonuses included in their processing packages, but you’ll also be providing your merchant with a POS that is specifically designed to increase performance and efficiency while using your offering of processing solutions. With a terminal that is specifically designed to help your solution work in the best way possible, you can be sure that they are getting the best possible user experience that they could want. This also helps your relationship with the merchant. Providing them with incentives is one thing, but they can take additional confidence in knowing that they are partnered with an agent that cares enough about their merchants to ensure that they have the proper equipment to get the job done the right way. If you want to increase your conversion rate and improve the quality of your relationships with your merchants, then offering a free POS system is a great way to do so and is now considered industry-standard. Friday, January 17 2025
One of the most important pieces of equipment for any merchant is their point-of-sale system. As the location through which every transaction that the business takes in goes through, it is important that every merchant have access to a point-of-sale system that is robust, scalable, and has all the functionality that is needed. However, convincing a merchant that they need a POS isn’t the hard part--this is a known fact. Convincing a merchant that your POS is the right choice, however, can be very difficult. To help you get well on your way to selling point of sale systems as a merchant services agent and helping merchants realize the power of a good POS, we present to you 6 actionable tips that you can take into consideration and implement to help sell POS systems. Why is finding the right POS system important for businesses? If you have been working with merchants for long, then you already know how important POS systems are to businesses. With this knowledge, it is easy to understand why so much importance is placed on the process of selecting a POS system and utilizing it to its full potential. Each business is unique and while all businesses have the same basic need to facilitate payments, the best way to do so will vary by the business. For merchants, finding the right POS system is absolutely essential because it will ultimately help to determine what a merchant can achieve with its POS system and whether they will have any limitations. In an ideal situation, the POS system that a merchant selects will not have any negative impact on their business and instead will serve as a reliable addition to their suite of technology that they use in their business on a daily basis. Be an expert If you are looking to convince a merchant that they need your POS system, then one of the first things that you will need to do is establish yourself as an expert and a person of authority when it comes to POS systems. This can be done in a variety of ways, but what a merchant really wants is to feel comfortable that you know what you are talking about and you know everything that there is to know about the POS system that you are offering. If you are hoping to make a great impression on your prospective merchant, then make sure you familiarize yourself with your POS system as much as possible so that you can easily answer any questions that they have about your POS systems and their functionality. With the ability to answer any question that comes your way regarding your POS system, the merchant is far more likely to trust you and find you in a favorable light, which could lead to a purchase. Nurture a relationship The next very important part of the process if you want to have success with selling merchant services and POS systems is nurturing the relationship between the merchant and the agent. There are a variety of ways that this can be done, as well. You must remember that each merchant is unique and is going to require varying levels of customer service and support. One of the first ways that you can nurture a relationship with a merchant is to get to know them and their business personally. Not only will this make them feel valued and heard, but it will also give you much more knowledge of their areas of need so that you can address them most completely, earn trust, and ensure that your POS system fits the needs and requirements of the merchant you are working with. With these things in mind, your merchant should be kept happy and satisfied. Address areas of need If you truly want to satisfy your merchants and make sure that they are taken care of and are more willing to purchase from you again, then you need to make sure that you are meeting their needs. You should start each relationship with a full audit of what your merchant needs and make a plan for how you can address it. With this fuel at your disposal, you can approach negotiations from a position of power and understanding to increase your chance of closing the sale and making your merchant confident that you can handle their needs effectively. Stress versatility There are a few properties that merchants look for automatically in a POS system. One of the most important of these is versatility. Many merchants deal with a wide variety of transactions, promotions, discounts, coupons, and other functionalities. With a POS system that provides all of these things, their business will be enabled to operate at its fullest potential. If you need to communicate all the benefits of your POS system, be sure to touch on all the versatility that it has to offer and how it can help the merchant achieve a wide range of goals. Include services If you want to entice your merchant to sign on with your POS, then there are a few things that you should be able to throw in without breaking the bank. For example, you could throw in maintenance and upgrades for free as an extra benefit to the POS system. This is just one example of a classic sales technique. If you have a merchant that is on the fence about investing in a new POS system, be sure to make it known that there could be additional benefits to be had by signing on with your POS system. Always follow through In sales, you never want to promise or lead someone to believe something that might not come true. That is because as a merchant services representative, you want to be seen as someone that follows through on the promises and assurances that you make. Without your reputation for upholding the truth and following through on the promises that you make, you will find that it’s hard to keep a merchant signed on with your POS system. Always be upfront about the capabilities of the POS system that you are selling as well as the potential limitations that it has. With this honesty in mind and a respect for the merchant, you are bound to have more success than if you were to try and hide the limitations of your POS system. |
Tuesday, April 22 2025
Are you interested in becoming a payment service provider and starting your own merchant services company? If so, you've come to the right place. In this comprehensive guide, we will walk you through all the steps you need to take to open a successful payment processing business. Before diving headfirst into the world of payment processing, it's important to have a solid understanding of the industry. Payment service providers (PSPs) are companies that facilitate electronic payment transactions for merchants. This includes processing credit card payments, debit card payments, and other forms of electronic payments. One of the first decisions you'll need to make when starting a merchant services company is choosing a payment processing partner. There are many companies in the market that offer payment processing services, including North American Bancard, Shaw Merchant Group, PayProTec, and many others. One option to consider when starting a merchant services company is becoming a white label payment service provider. White labeling allows you to offer payment processing services under your own brand, while leveraging the infrastructure and expertise of a larger payment processing company. Another option for starting a merchant services company is becoming a registered ISO (independent sales organization). ISOs are third-party companies that contract with payment processors to sell their services to merchants. If you're looking to start a payment processing company from scratch, there are several key steps you'll need to take. First, you'll need to establish your business entity and obtain any necessary licenses and permits. Once you've established your payment processing company, the next step is to start selling merchant services to businesses. This involves reaching out to potential customers, educating them about the benefits of accepting electronic payments, and helping them choose the right payment processing solutions for their needs. There are many ISO agent programs available in the market, each offering different benefits and incentives for independent sales agents. When choosing an ISO agent program, look for companies that offer competitive commission rates, ongoing training and support, and a wide range of payment processing solutions. Sunday, April 13 2025
Opening a merchant services company can be a lucrative business opportunity for those looking to enter the financial services industry. Merchant services companies provide businesses with the ability to accept credit card payments from their customers, making it an essential service in today's digital economy. In this comprehensive guide, we will walk you through the steps to start your own merchant services company, including details on how to become a registered ISO, how to sell payment systems, and how to become a successful payment processor. Friday, April 11 2025
If you’re considering becoming a merchant processing agent and selling payment processing services, you’re entering a lucrative and competitive industry. As more businesses move towards accepting credit cards and other forms of electronic payments, the demand for merchant services continues to grow. With the right training, resources, and support, you can carve out a successful career in this field. Tuesday, April 08 2025
Starting a merchant services company can be a lucrative venture for entrepreneurs looking to break into the payment processing industry. With the rise of online shopping and the increasing demand for electronic payment options, there is a growing need for businesses to have reliable merchant services to process credit card transactions. In this comprehensive guide, we will walk you through the steps on how to start a merchant services company and begin selling merchant services to businesses. Additionally, we will explore the benefits of white label merchant services for starting a merchant processing business. Tuesday, April 01 2025
As technology continues to advance, businesses of all sizes are increasingly relying on credit card processing and payment solutions to conduct transactions with customers. This has opened up a lucrative opportunity for individuals looking to become ISO agents and sell merchant services to businesses. ISO agents act as intermediaries between merchants and payment processors, facilitating the processing of credit card transactions. Friday, March 21 2025
Merchant services is a rapidly growing industry that offers a lucrative opportunity for individuals looking to start their own business or earn extra income. Selling merchant services involves providing businesses with the ability to accept credit card payments, debit card payments, and other forms of electronic payments. As a merchant services agent, you can earn residual income and commissions on every transaction that your clients process. In this comprehensive guide, we will discuss how much you can make selling merchant services, credit card processing residual income, credit card processing agent commission, and more. Wednesday, March 19 2025
Starting an online payment processing company can be a lucrative venture for entrepreneurs looking to tap into the growing digital economy. With more and more businesses shifting towards online sales and electronic payments, the demand for reliable and secure payment processing services is higher than ever. In this comprehensive guide, we will walk you through the steps of starting a credit card processing company and selling merchant services. Wednesday, March 12 2025
Over time, working in the payment processing business as an ISO has slowly melded into one, thanks to customer demand for an all-in-one solution, and you may find yourself needing to offer this option to your own customers. POS terminals are much easier to use these days than they were in the past, and most of your clients are going to be well familiar with the benefits that a good POS delivers over an old-fashioned cash register. If you give your clients the option of a POS solution, you'll be able to serve a more diverse range of customers, and even some very high volume accounts that will net you a decent profit in transaction fees. It's in your best interest to have a great free terminal offer that you can pass on to the end users for no upfront cost. Since the providers of more of these terminals can essentially lock customers to one specific processor, it is hard to sell to merchants if you can't offer your own POS solution. This gives the merchants a way out without having to pay the upfront costs of getting a neutral terminal. You can basically eliminate a huge factor in a merchant's hesitation to switch over to your service. POS Benefits and Customer Loyalty POS systems do so much more than just take people's money; they are an important part of keeping track of the business's logistical concerns, and the business owner likely uses its processes on a daily basis. For example, a POS will handle credit cards, but it can also handle employee time clocks, sales reports, inventory tracking, and other important analytics. Since a POS can be so important and simplify so many daily actions, business owners will be more hesitant to switch to other providers once you have them “hooked” on your particular POS and its familiar interface. The last thing that business owners are looking to do is fix something that isn't broken, so they are likely to stay with you over the long-term. This makes for a much more consistent portfolio. High Profit Most merchants that are high volume, such as large restaurants and retail companies, must have a POS for all of its functions. Higher volume means more transaction fees, which means more profit for you. It would be harder to get these accounts if you could not offer your clients a POS solution. Better Margins Sure, if your a merchant services ISO or agent pitching lower rates to a merchant makes sense, and it may indeed convince them, but you'll have much more leverage if you throw a POS system into the deal. You can also get away with charging more in fees this way because you're not focusing so much on competing at the price level. Bonuses Depending on the merchant services company that you're working with, you may also receive a bonus for every terminal that you provide to a merchant, even if you offered it to them for free. Making Yourself the Better Option When someone is a business owner, they want their life solutions to be as simple and easy as possible because they don't have time to mess around with the technology that they need to get the job done. Because of this, merchants are almost always going to prefer an all-in-one POS solution over just a simple credit card machine if they can get it for around the same price. By offering a POS, you are instantly making yourself a better option from other sales agents who are stuck in the past and aren't offering complete POS options. Setting Yourself Up for the Future The future is trending towards full POS options for most merchants as costs continue to plummet. If you give your merchants a POS now, you are effectively insuring yourself against obsolescence. Your clients will be less likely to be seduced by other sales agent in the future, since they will have everything that they need for quite some time. POS Training It might seem difficult to get started selling merchant services and POS systems to your clients if you never have before, or if you consider yourself to be technophobic. Luckily, we offer training to get you up to speed. Just let us teach you, and you will know exactly what you're doing faster than you probably thought possible. All of our courses—which you can take in person or online—are free, by the way. The Basics of POS Our first training course is an online one that you can take at your own pace, and that will show you the basics of how to sell merchant services and POS systems to your merchants. You will learn the ins and outs of the software and the hardware, as well as all of the back-end features that your clients will enjoy. You will also learn all about the benefits of POS systems over traditional credit card terminals, and you'll acquire plenty of material that you can use when you're persuading merchants to switch to your services. Webinars When you are done with the basic course and are ready to get started selling pos systems, this doesn't suddenly mean that your education is done. Just as technology changes, your knowledge about these terminals will have to evolve as well, so you would do well to learn as much as you can about these terminals. It will help you understand them better and offer good customer support. Join us regularly and we will give you all the latest updates on what you need to know. ISO Registration If you feel that you want to expand your credentials even more, you can become a registerd ISO with us. Visit our training center in person, and you can join our registration program. It involves you meeting sales goals and a online class where you learn all about the different POS sub-types that we produce for merchants, and it will give you a very deep understanding of the products that you're selling. From there, you will become extremely prepared to sell merchant services and POS systems to any kind of merchant and will be able to give professional-level demos to your clients. Optionally, you can become certified to install your own POS systems at your merchant's location. A True Merchant Service Company We don't just offer POS systems; we offer just about any sort of solution that a merchant will ever need. From our free POS terminals, to our stand-alone credit card machines, to our free cash register, we have exactly what you're looking for to suit the specific needs of your specific clients. Our terminals are technologically advanced and ergonomic, and are extremely competitive in terms of functionality. Profitable Fee Schedule You are in the business to make a profit, so you're going to want a Schedule A that will allow you to make the kind of money you need. Our Schedule A is quite competitive and we offer many other benefits to working with us. For example, you can receive very handsome sign-up bonuses through us, as well as a 70% residual split. We allow you to build custom solutions for your clients as well, so that you can be sure that you are giving them the best deal and that you are more likely to close. We offer lucrative buyouts to help you raise the capital that you need when you are growing, as well as ISO white label opportunities. Tuesday, March 11 2025
White label payment processing is a service that allows businesses to offer payment processing solutions under their brand name without having to build their own infrastructure. This arrangement provides a range of benefits to businesses looking to expand their service offerings and increase revenue streams. In this article, we will explore the advantages of white label payment processing and how businesses can leverage this service to enhance their operations. Sunday, March 09 2025
If you are looking to start selling payment processing services to businesses, you are entering a lucrative industry with endless opportunities for growth and success. As an independent sales agent in the merchant services industry, you have the potential to earn a substantial income while helping businesses of all sizes improve their operations and increase their revenue through efficient payment processing solutions. Sunday, March 02 2025
In today’s digital age, the demand for convenient and secure payment processing services is at an all-time high. Businesses of all sizes are looking for reliable payment processing solutions to streamline their transactions and improve their bottom line. As a result, becoming a registered Independent Sales Organization (ISO) and selling payment processing services can be a lucrative business opportunity. Friday, February 21 2025
In today's digital age, businesses of all sizes rely on payment processing services to accept payments from customers. As a result, there is a growing demand for merchant services providers who can offer secure and reliable payment processing solutions. If you are looking to tap into this lucrative market, one of the most effective ways to do so is through merchant services referral programs. Wednesday, February 19 2025
Merchant services companies play a crucial role in the modern business world by providing businesses with the ability to accept electronic payments from customers. With the rise of e-commerce and digital transactions, the demand for merchant services has increased dramatically, making it a lucrative and competitive industry to get into. If you are considering starting your own merchant services company, one option to consider is using white label payment processing solutions. Sunday, February 09 2025
If you are ready to dive into the world of becoming an ISO for merchant services, then you are probably on the prowl for the best ISO agent program. The merchant processing industry is a lucrative one, but only when the ISO chooses the right partner to operate under. The ISO agent program that you choose to operate under can have a big impact on your earnings, quality of business, range of potential clients, payout frequency, and many other parts of your business that should be considered essential. This short guide will give you the information that you need to select the best ISO agent program in the industry and will even give you a bit of information about who we feel has the best ISO agent program and why. Why is it Important to Select the Best ISO Agent Program? It is important to pick out the best partnership because the program that you choose will have some very drastic effects on the income that you are able to earn and other aspects of your business. If you want to set your business up for success in merchant processing, then choosing the ISO agent program that you are going to be operating under is a highly essential part of that process. Each program attempts to achieve relatively the same thing, but with different benefits and results that attract different types of clients and merchants. You should never assume that all ISO agent programs are the same and have the same benefits, rates, payouts, and other incentives to get you to use their program. Carefully screen the specifications of each program to actually find the program that is right for you. Is it the Same for Everyone? When it comes to finding the best ISO agent program in the industry, the truth is that there is no one answer that fits the needs of everyone. Each ISO program is different with their pay structures, marketing tools, and other resources that they give you to succeed in merchant services. So, the answer likely won’t be the same for everyone and will instead depend on what industry you’re in. However, that’s not to say that some programs don’t rise above the rest. There are certainly programs out there that have displayed excellence time and time again, giving themselves an excellent reputation when it comes to payments, resources, and the other benefits that a particular program is able to offer. While one program doesn’t usually fit all sizes, you can increase your chances of having success as an ISO by picking out a program that has repeatedly exceeded expectations and set the gold standard when it comes to ISO agent programs. What to Look for in a ISO Agent Program When you are in the process of selecting a program, there are some select features that you should be examining to ensure you find the right program for you. Here are some of the features that you should look for when screening potential ISO agent programs for your ISO to partner with and offer merchant services. Payout When you partner with an ISO agent program, you definitely want to make sure that they pay accurately and that they pay on time. Closing sales as an ISO won’t help you unless you are actually being paid your residuals and commissions that are due to you. Make sure that the company that you work with has a reputation for paying on time. Residuals A very important factor that you should take into consideration when selecting an ISO agent program to work with is what the residual rate is. These rates range from 50%-80% and are the backbone of your business. Earning residuals is often passive after the initial setup, so be sure that you are getting as big of a share of them as possible before moving forward. Marketing Advantages When you partner with an ISO, you want to be sure that the program you select has the tools and resources to make you more successful in merchant services. This includes the access that they give you to their marketing materials, initiatives, promotions, and literature that you can use to sway clients into signing on with your ISO. Who has the Best ISO Agent Program in the Industry? If you’re looking to partner with the best in the business, then you can’t do much better than Shaw Merchant Group. We have continuously proven our excellence and the quality of our ISO agent program. This program has many benefits including high residual rates, prompt and accurate payments, and the ability to help market your services and provide you with the resources you need to close more sales. Choose Shaw Merchant Group if you want to set up your ISO for success now and in the future. Monday, February 03 2025
If you have been in sales for long, then you know what it is like to try to sell software and other solutions over the phone. It’s a tough industry and job that requires hard work, patience, and a winning formula. Calling someone is easy--convincing them to stay on the line is hard. If you are in merchant services sales and want to increase your phone sales and your overall revenue, then this short guide is a must have. In this short tutorial, we will cover some of the key tips to having success in merchant services and conducting merchant services sales over the phone with maximum optimization and earnings potential. Difficulty of selling merchant services over the phone When you think of selling merchant services over the phone, your mind might automatically turn to just setting appointments, touching base, and otherwise communicating with the potential customer over the phone. However, that’s not all that selling merchant services over the phone entails. Actually selling merchant services over the phone consists of every step of the process including consultation, implementation, and even signing the contracts. This all occurs from a remote location. While this makes the business model somewhat convenient, it also makes having success in phone sales extremely difficult. In traditional sales, you have the opportunity to interface with your clients directly and speak with them. With phone sales, however, you will have to do all of this over the phone and digitally. The barrier is greater, and that is why so many fail when they don’t have a plan to address these issues. However, it doesn’t mean that selling merchant services over the phone is impossible. Actually, hundreds of reps all over the country have success selling these services over the phone on a daily basis. Those with a good plan, sales skills, and some experience interacting with clients over the phone most definitely have a path to success. Who isn’t right for selling merchant services over the phone? Since you want to have success and selling merchant services over the phone takes a specific skill set, there are some merchant services agents that should avoid having to sell merchant services over the phone if possible. For beginners, it’s a good idea to get an in-person meeting when possible. Here are some of the characteristics that might make it difficult to succeed when selling merchant services over the phone. Low experience with phone sales If you are an individual that has little or no experience with selling merchant services over the phone, then some practice beforehand would be helpful. Selling merchant services can be difficult, and selling anything over the phone can be difficult. Together, they make for an increasingly difficult combination. Having success in merchant services over phone sales is entirely possible, but it is an ideal situation for those that at least have a bit of experience with selling over the phone. No supply of leads Selling without a good supply of leads is difficult for any industry, let alone merchant services. If you are going to sell over the phone, then you need to make sure that you have enough information to go off of. With a steady supply of leads that contain the information you need to make the sale, you will increase the chances of your success drastically. You should always make sure that you have a steady pipeline of leads before you begin your foray into merchant services phone sales. Tips for success in phone merchant services sales Now that that is out of the way, we can give you some actionable tips for having success with merchant services sales over the phone and giving yourself a leg up on the competition. Here are some of the most actionable tips and actions that you can take to have more success in phone merchant services sales. Have a basis for the call If you’re going to call a merchant looking to talk about how you can provide them a service, it’s best that you have a good reason for the call. If a merchant believes that you are only calling to sell them something that they don’t need, then they aren’t going to hang around on the call for very long and they will be immediately defense. However, if you can let them know that you have a solution for their problems or you are taking notice of an issue that they are having, you are much more likely to have success in converting them to a customer. Always make sure that you have a reason to be calling your merchant, otherwise they may believe that you are not worth their time. Get to your value proposition early If you do manage to get on the phone with a merchant, one of the most important things that you can do is to get to your value proposition early. Merchants especially have very little patience for people calling them to sell credit card processing products and services, since they get it so much. So, it’s helpful if you are able to show them right away that you have actual value and benefits to offer instead of just trying to make a sale. If you can make your point and show why you are valuable very early on in the process, the merchant is much more likely to be receptive to your pitch for a longer period of time. Keep your merchant on the phone It’s very important to keep your merchant on the phone for as long as possible. The longer that you are able to keep your merchant on the phone, the greater the chance that you have at converting your merchant into a customer. That’s not to say that you should keep them on the phone without regard to their needs. You should ask questions and start conversations that lead the merchant to simultaneously stay on the phone longer and learn more about the services that you have to offer. When you are conducting phone sales with a merchant, be sure to do your best to have a lengthy conversation with them so that they can become more familiar with you and start thinking of you as a business partner instead of a salesperson. Take baby steps When you are interacting with a merchant on the phone, it’s best to keep the asks small. By that, we mean that you shouldn’t go for the big sale right away. When conducting phone sales, it is best to take it in baby steps instead of trying to sell them on your most comprehensive solution that you have to offer. For instance, you should explain the benefits of an affordable and smaller-scale service first to allow them to see the benefit before going into the other options that you have to offer. Go through the paper work as a team When you do make a sale, your next task is to get them through the paperwork and make sure that they remain a merchant under your account. To do that, you should provide superior service and walk them through the paperwork process as a team instead of leaving them to fend for themselves. This cooperation and the help that you are able to provide them will lead to a long and productive relationship between merchant and agent. Saturday, February 01 2025
In today's digital age, more and more businesses are looking for reliable and efficient ways to process credit card payments. This has created a huge demand for credit card processing agents, who act as intermediaries between merchants and payment processing companies. Becoming a credit card processing agent can be a lucrative and rewarding career choice, but it requires dedication, hard work, and a thorough understanding of the industry. In this comprehensive guide, we will walk you through the steps to becoming a successful credit card processing agent and starting your own business selling payment processing services.
How to Become a Credit Card Processing Agent Monday, January 20 2025
Merchant services affiliate programs are a great way for individuals or businesses to earn passive income by promoting payment processing solutions to merchants. With so many options available, it can be challenging to determine which program is the best fit for your needs. In this article, we will explore the top merchant services affiliate programs and discuss the key factors to consider when selecting the right program for you. Sunday, January 19 2025
In today's digital age, accepting credit card payments has become a necessity for businesses of all sizes. As a result, the demand for merchant services providers has skyrocketed. If you are interested in tapping into this lucrative market and starting your own merchant services business, you've come to the right place. Saturday, January 18 2025
Merchant services sales is one of the hottest and most lucrative sales industries on the market right now, and for that reason it is incredibly attractive. It is true that you can earn great money being a merchant services agent, but it often requires a strict training program and dedication to the craft. If you want to be successful in merchant sales, then there are some key pillars that you will need to be familiar with that will help you to succeed and thrive in merchant services sales. By following this crucial training structure, you can set yourself up for success in the merchant services industry. Pursue a Quality Partnership The first concept that you will need to be familiar with in your merchant services sales training regimen is that you should pursue a quality partnership and arrangement with a merchant services provider. As a merchant services salesperson, you will work under the umbrella of a merchant services provider that will be the backbone of your business. The partner that you choose will administer these services to the merchants that you sell to, so it’s very important that you find a merchant services provider that is reputable and can provide you with all the benefits that you need for success in the merchant services industry. There are a few things that you should look for in a quality partnership with a merchant services provider such as prompt payment, good payment structure, frequent bonuses, large share of profits, quality support staff, solutions for every industry, and tools to help you succeed. A quality partner that can provide you with all of these things is one that can help catapult you to success in merchant services and enjoyment of a life that earns passive income. It’s critically important that you make the right decision when it comes to the merchant services provider that you choose. Optimize Your Pricing Structure While sales is mostly about making connections with businesses and selling your products, there are a lot of other things that you can do to help yourself have success. One of the more subtle things that you can do is to optimize your pricing structure to provide you with more margin and more opportunities to increase your revenue. There are several ways that you can do this by offering upsells, sticking to strict limitations when offering discounts, and others. While a change in your pricing structure might not make a large effect right away, when the effects are compounded over hundreds of transactions, you can notice a very large difference that will greatly impact the trajectory of your merchant services career. The More Options, the Better When you are going through the preliminary stages of training to be a merchant services agent, one of the most important things that you should be on the lookout for is a merchant services provider that doesn’t limit you by their payment processing capability or options. You should seek to work with a merchant services partner that provides you with a wide range of payment processing options such as debit, credit, cash, ACH, and others. When your partner offers these additional methods, you can offer them to your merchants. Merchants like to be presented with multiple options and flexibility, so if you can offer them flexibility in their payment processing solution, then they are more likely to work with you for their merchant services needs. Providing Good Customer Service One of the most important lessons that you will learn in merchant services sales training is that customer service should be your main priority at all times. The customer is the most important party in the entire transaction and without happy customers as your merchants, you will find a very hard time succeeding in merchant services sales. Providing good customer service is something that you will have to master if you want to get to the point where you are converting more customers and increasing your portfolio of merchants. To do this, you should be sure to always be attentive to customers’ needs, answer questions in a timely manner, and be able to get in touch with them whenever they need something from you. However, you are not the only important person in the process when it comes to customer service. You should be partnering with a merchant services provider that also values the power of good customer service if you want to have success in merchant services sales. This means evaluating how well your merchant services provider is able to meet the needs of customers and what their reputation is for providing service to the merchants that they oversee. If you can provide a good customer service experience to your merchants, then they are much more likely to continue coming back to you time and again for their processing needs. Free Terminals Included If you want to have success in merchant services sales, then you’ll quickly learn one of the secrets of the industry is to include a free terminal for your merchant. Not only do merchants love to have free bonuses included in their processing packages, but you’ll also be providing your merchant with a POS that is specifically designed to increase performance and efficiency while using your offering of processing solutions. With a terminal that is specifically designed to help your solution work in the best way possible, you can be sure that they are getting the best possible user experience that they could want. This also helps your relationship with the merchant. Providing them with incentives is one thing, but they can take additional confidence in knowing that they are partnered with an agent that cares enough about their merchants to ensure that they have the proper equipment to get the job done the right way. If you want to increase your conversion rate and improve the quality of your relationships with your merchants, then offering a free POS system is a great way to do so and is now considered industry-standard. Friday, January 17 2025
One of the most important pieces of equipment for any merchant is their point-of-sale system. As the location through which every transaction that the business takes in goes through, it is important that every merchant have access to a point-of-sale system that is robust, scalable, and has all the functionality that is needed. However, convincing a merchant that they need a POS isn’t the hard part--this is a known fact. Convincing a merchant that your POS is the right choice, however, can be very difficult. To help you get well on your way to selling point of sale systems as a merchant services agent and helping merchants realize the power of a good POS, we present to you 6 actionable tips that you can take into consideration and implement to help sell POS systems. Why is finding the right POS system important for businesses? If you have been working with merchants for long, then you already know how important POS systems are to businesses. With this knowledge, it is easy to understand why so much importance is placed on the process of selecting a POS system and utilizing it to its full potential. Each business is unique and while all businesses have the same basic need to facilitate payments, the best way to do so will vary by the business. For merchants, finding the right POS system is absolutely essential because it will ultimately help to determine what a merchant can achieve with its POS system and whether they will have any limitations. In an ideal situation, the POS system that a merchant selects will not have any negative impact on their business and instead will serve as a reliable addition to their suite of technology that they use in their business on a daily basis. Be an expert If you are looking to convince a merchant that they need your POS system, then one of the first things that you will need to do is establish yourself as an expert and a person of authority when it comes to POS systems. This can be done in a variety of ways, but what a merchant really wants is to feel comfortable that you know what you are talking about and you know everything that there is to know about the POS system that you are offering. If you are hoping to make a great impression on your prospective merchant, then make sure you familiarize yourself with your POS system as much as possible so that you can easily answer any questions that they have about your POS systems and their functionality. With the ability to answer any question that comes your way regarding your POS system, the merchant is far more likely to trust you and find you in a favorable light, which could lead to a purchase. Nurture a relationship The next very important part of the process if you want to have success with selling merchant services and POS systems is nurturing the relationship between the merchant and the agent. There are a variety of ways that this can be done, as well. You must remember that each merchant is unique and is going to require varying levels of customer service and support. One of the first ways that you can nurture a relationship with a merchant is to get to know them and their business personally. Not only will this make them feel valued and heard, but it will also give you much more knowledge of their areas of need so that you can address them most completely, earn trust, and ensure that your POS system fits the needs and requirements of the merchant you are working with. With these things in mind, your merchant should be kept happy and satisfied. Address areas of need If you truly want to satisfy your merchants and make sure that they are taken care of and are more willing to purchase from you again, then you need to make sure that you are meeting their needs. You should start each relationship with a full audit of what your merchant needs and make a plan for how you can address it. With this fuel at your disposal, you can approach negotiations from a position of power and understanding to increase your chance of closing the sale and making your merchant confident that you can handle their needs effectively. Stress versatility There are a few properties that merchants look for automatically in a POS system. One of the most important of these is versatility. Many merchants deal with a wide variety of transactions, promotions, discounts, coupons, and other functionalities. With a POS system that provides all of these things, their business will be enabled to operate at its fullest potential. If you need to communicate all the benefits of your POS system, be sure to touch on all the versatility that it has to offer and how it can help the merchant achieve a wide range of goals. Include services If you want to entice your merchant to sign on with your POS, then there are a few things that you should be able to throw in without breaking the bank. For example, you could throw in maintenance and upgrades for free as an extra benefit to the POS system. This is just one example of a classic sales technique. If you have a merchant that is on the fence about investing in a new POS system, be sure to make it known that there could be additional benefits to be had by signing on with your POS system. Always follow through In sales, you never want to promise or lead someone to believe something that might not come true. That is because as a merchant services representative, you want to be seen as someone that follows through on the promises and assurances that you make. Without your reputation for upholding the truth and following through on the promises that you make, you will find that it’s hard to keep a merchant signed on with your POS system. Always be upfront about the capabilities of the POS system that you are selling as well as the potential limitations that it has. With this honesty in mind and a respect for the merchant, you are bound to have more success than if you were to try and hide the limitations of your POS system. |
Tuesday, April 22 2025
Are you interested in becoming a payment service provider and starting your own merchant services company? If so, you've come to the right place. In this comprehensive guide, we will walk you through all the steps you need to take to open a successful payment processing business. Before diving headfirst into the world of payment processing, it's important to have a solid understanding of the industry. Payment service providers (PSPs) are companies that facilitate electronic payment transactions for merchants. This includes processing credit card payments, debit card payments, and other forms of electronic payments. One of the first decisions you'll need to make when starting a merchant services company is choosing a payment processing partner. There are many companies in the market that offer payment processing services, including North American Bancard, Shaw Merchant Group, PayProTec, and many others. One option to consider when starting a merchant services company is becoming a white label payment service provider. White labeling allows you to offer payment processing services under your own brand, while leveraging the infrastructure and expertise of a larger payment processing company. Another option for starting a merchant services company is becoming a registered ISO (independent sales organization). ISOs are third-party companies that contract with payment processors to sell their services to merchants. If you're looking to start a payment processing company from scratch, there are several key steps you'll need to take. First, you'll need to establish your business entity and obtain any necessary licenses and permits. Once you've established your payment processing company, the next step is to start selling merchant services to businesses. This involves reaching out to potential customers, educating them about the benefits of accepting electronic payments, and helping them choose the right payment processing solutions for their needs. There are many ISO agent programs available in the market, each offering different benefits and incentives for independent sales agents. When choosing an ISO agent program, look for companies that offer competitive commission rates, ongoing training and support, and a wide range of payment processing solutions. Sunday, April 13 2025
Opening a merchant services company can be a lucrative business opportunity for those looking to enter the financial services industry. Merchant services companies provide businesses with the ability to accept credit card payments from their customers, making it an essential service in today's digital economy. In this comprehensive guide, we will walk you through the steps to start your own merchant services company, including details on how to become a registered ISO, how to sell payment systems, and how to become a successful payment processor. Friday, April 11 2025
If you’re considering becoming a merchant processing agent and selling payment processing services, you’re entering a lucrative and competitive industry. As more businesses move towards accepting credit cards and other forms of electronic payments, the demand for merchant services continues to grow. With the right training, resources, and support, you can carve out a successful career in this field. Tuesday, April 08 2025
Starting a merchant services company can be a lucrative venture for entrepreneurs looking to break into the payment processing industry. With the rise of online shopping and the increasing demand for electronic payment options, there is a growing need for businesses to have reliable merchant services to process credit card transactions. In this comprehensive guide, we will walk you through the steps on how to start a merchant services company and begin selling merchant services to businesses. Additionally, we will explore the benefits of white label merchant services for starting a merchant processing business. Tuesday, April 01 2025
As technology continues to advance, businesses of all sizes are increasingly relying on credit card processing and payment solutions to conduct transactions with customers. This has opened up a lucrative opportunity for individuals looking to become ISO agents and sell merchant services to businesses. ISO agents act as intermediaries between merchants and payment processors, facilitating the processing of credit card transactions. Friday, March 21 2025
Merchant services is a rapidly growing industry that offers a lucrative opportunity for individuals looking to start their own business or earn extra income. Selling merchant services involves providing businesses with the ability to accept credit card payments, debit card payments, and other forms of electronic payments. As a merchant services agent, you can earn residual income and commissions on every transaction that your clients process. In this comprehensive guide, we will discuss how much you can make selling merchant services, credit card processing residual income, credit card processing agent commission, and more. Wednesday, March 19 2025
Starting an online payment processing company can be a lucrative venture for entrepreneurs looking to tap into the growing digital economy. With more and more businesses shifting towards online sales and electronic payments, the demand for reliable and secure payment processing services is higher than ever. In this comprehensive guide, we will walk you through the steps of starting a credit card processing company and selling merchant services. Wednesday, March 12 2025
Over time, working in the payment processing business as an ISO has slowly melded into one, thanks to customer demand for an all-in-one solution, and you may find yourself needing to offer this option to your own customers. POS terminals are much easier to use these days than they were in the past, and most of your clients are going to be well familiar with the benefits that a good POS delivers over an old-fashioned cash register. If you give your clients the option of a POS solution, you'll be able to serve a more diverse range of customers, and even some very high volume accounts that will net you a decent profit in transaction fees. It's in your best interest to have a great free terminal offer that you can pass on to the end users for no upfront cost. Since the providers of more of these terminals can essentially lock customers to one specific processor, it is hard to sell to merchants if you can't offer your own POS solution. This gives the merchants a way out without having to pay the upfront costs of getting a neutral terminal. You can basically eliminate a huge factor in a merchant's hesitation to switch over to your service. POS Benefits and Customer Loyalty POS systems do so much more than just take people's money; they are an important part of keeping track of the business's logistical concerns, and the business owner likely uses its processes on a daily basis. For example, a POS will handle credit cards, but it can also handle employee time clocks, sales reports, inventory tracking, and other important analytics. Since a POS can be so important and simplify so many daily actions, business owners will be more hesitant to switch to other providers once you have them “hooked” on your particular POS and its familiar interface. The last thing that business owners are looking to do is fix something that isn't broken, so they are likely to stay with you over the long-term. This makes for a much more consistent portfolio. High Profit Most merchants that are high volume, such as large restaurants and retail companies, must have a POS for all of its functions. Higher volume means more transaction fees, which means more profit for you. It would be harder to get these accounts if you could not offer your clients a POS solution. Better Margins Sure, if your a merchant services ISO or agent pitching lower rates to a merchant makes sense, and it may indeed convince them, but you'll have much more leverage if you throw a POS system into the deal. You can also get away with charging more in fees this way because you're not focusing so much on competing at the price level. Bonuses Depending on the merchant services company that you're working with, you may also receive a bonus for every terminal that you provide to a merchant, even if you offered it to them for free. Making Yourself the Better Option When someone is a business owner, they want their life solutions to be as simple and easy as possible because they don't have time to mess around with the technology that they need to get the job done. Because of this, merchants are almost always going to prefer an all-in-one POS solution over just a simple credit card machine if they can get it for around the same price. By offering a POS, you are instantly making yourself a better option from other sales agents who are stuck in the past and aren't offering complete POS options. Setting Yourself Up for the Future The future is trending towards full POS options for most merchants as costs continue to plummet. If you give your merchants a POS now, you are effectively insuring yourself against obsolescence. Your clients will be less likely to be seduced by other sales agent in the future, since they will have everything that they need for quite some time. POS Training It might seem difficult to get started selling merchant services and POS systems to your clients if you never have before, or if you consider yourself to be technophobic. Luckily, we offer training to get you up to speed. Just let us teach you, and you will know exactly what you're doing faster than you probably thought possible. All of our courses—which you can take in person or online—are free, by the way. The Basics of POS Our first training course is an online one that you can take at your own pace, and that will show you the basics of how to sell merchant services and POS systems to your merchants. You will learn the ins and outs of the software and the hardware, as well as all of the back-end features that your clients will enjoy. You will also learn all about the benefits of POS systems over traditional credit card terminals, and you'll acquire plenty of material that you can use when you're persuading merchants to switch to your services. Webinars When you are done with the basic course and are ready to get started selling pos systems, this doesn't suddenly mean that your education is done. Just as technology changes, your knowledge about these terminals will have to evolve as well, so you would do well to learn as much as you can about these terminals. It will help you understand them better and offer good customer support. Join us regularly and we will give you all the latest updates on what you need to know. ISO Registration If you feel that you want to expand your credentials even more, you can become a registerd ISO with us. Visit our training center in person, and you can join our registration program. It involves you meeting sales goals and a online class where you learn all about the different POS sub-types that we produce for merchants, and it will give you a very deep understanding of the products that you're selling. From there, you will become extremely prepared to sell merchant services and POS systems to any kind of merchant and will be able to give professional-level demos to your clients. Optionally, you can become certified to install your own POS systems at your merchant's location. A True Merchant Service Company We don't just offer POS systems; we offer just about any sort of solution that a merchant will ever need. From our free POS terminals, to our stand-alone credit card machines, to our free cash register, we have exactly what you're looking for to suit the specific needs of your specific clients. Our terminals are technologically advanced and ergonomic, and are extremely competitive in terms of functionality. Profitable Fee Schedule You are in the business to make a profit, so you're going to want a Schedule A that will allow you to make the kind of money you need. Our Schedule A is quite competitive and we offer many other benefits to working with us. For example, you can receive very handsome sign-up bonuses through us, as well as a 70% residual split. We allow you to build custom solutions for your clients as well, so that you can be sure that you are giving them the best deal and that you are more likely to close. We offer lucrative buyouts to help you raise the capital that you need when you are growing, as well as ISO white label opportunities. Tuesday, March 11 2025
White label payment processing is a service that allows businesses to offer payment processing solutions under their brand name without having to build their own infrastructure. This arrangement provides a range of benefits to businesses looking to expand their service offerings and increase revenue streams. In this article, we will explore the advantages of white label payment processing and how businesses can leverage this service to enhance their operations. Sunday, March 09 2025
If you are looking to start selling payment processing services to businesses, you are entering a lucrative industry with endless opportunities for growth and success. As an independent sales agent in the merchant services industry, you have the potential to earn a substantial income while helping businesses of all sizes improve their operations and increase their revenue through efficient payment processing solutions. Sunday, March 02 2025
In today’s digital age, the demand for convenient and secure payment processing services is at an all-time high. Businesses of all sizes are looking for reliable payment processing solutions to streamline their transactions and improve their bottom line. As a result, becoming a registered Independent Sales Organization (ISO) and selling payment processing services can be a lucrative business opportunity. Friday, February 21 2025
In today's digital age, businesses of all sizes rely on payment processing services to accept payments from customers. As a result, there is a growing demand for merchant services providers who can offer secure and reliable payment processing solutions. If you are looking to tap into this lucrative market, one of the most effective ways to do so is through merchant services referral programs. Wednesday, February 19 2025
Merchant services companies play a crucial role in the modern business world by providing businesses with the ability to accept electronic payments from customers. With the rise of e-commerce and digital transactions, the demand for merchant services has increased dramatically, making it a lucrative and competitive industry to get into. If you are considering starting your own merchant services company, one option to consider is using white label payment processing solutions. Sunday, February 09 2025
If you are ready to dive into the world of becoming an ISO for merchant services, then you are probably on the prowl for the best ISO agent program. The merchant processing industry is a lucrative one, but only when the ISO chooses the right partner to operate under. The ISO agent program that you choose to operate under can have a big impact on your earnings, quality of business, range of potential clients, payout frequency, and many other parts of your business that should be considered essential. This short guide will give you the information that you need to select the best ISO agent program in the industry and will even give you a bit of information about who we feel has the best ISO agent program and why. Why is it Important to Select the Best ISO Agent Program? It is important to pick out the best partnership because the program that you choose will have some very drastic effects on the income that you are able to earn and other aspects of your business. If you want to set your business up for success in merchant processing, then choosing the ISO agent program that you are going to be operating under is a highly essential part of that process. Each program attempts to achieve relatively the same thing, but with different benefits and results that attract different types of clients and merchants. You should never assume that all ISO agent programs are the same and have the same benefits, rates, payouts, and other incentives to get you to use their program. Carefully screen the specifications of each program to actually find the program that is right for you. Is it the Same for Everyone? When it comes to finding the best ISO agent program in the industry, the truth is that there is no one answer that fits the needs of everyone. Each ISO program is different with their pay structures, marketing tools, and other resources that they give you to succeed in merchant services. So, the answer likely won’t be the same for everyone and will instead depend on what industry you’re in. However, that’s not to say that some programs don’t rise above the rest. There are certainly programs out there that have displayed excellence time and time again, giving themselves an excellent reputation when it comes to payments, resources, and the other benefits that a particular program is able to offer. While one program doesn’t usually fit all sizes, you can increase your chances of having success as an ISO by picking out a program that has repeatedly exceeded expectations and set the gold standard when it comes to ISO agent programs. What to Look for in a ISO Agent Program When you are in the process of selecting a program, there are some select features that you should be examining to ensure you find the right program for you. Here are some of the features that you should look for when screening potential ISO agent programs for your ISO to partner with and offer merchant services. Payout When you partner with an ISO agent program, you definitely want to make sure that they pay accurately and that they pay on time. Closing sales as an ISO won’t help you unless you are actually being paid your residuals and commissions that are due to you. Make sure that the company that you work with has a reputation for paying on time. Residuals A very important factor that you should take into consideration when selecting an ISO agent program to work with is what the residual rate is. These rates range from 50%-80% and are the backbone of your business. Earning residuals is often passive after the initial setup, so be sure that you are getting as big of a share of them as possible before moving forward. Marketing Advantages When you partner with an ISO, you want to be sure that the program you select has the tools and resources to make you more successful in merchant services. This includes the access that they give you to their marketing materials, initiatives, promotions, and literature that you can use to sway clients into signing on with your ISO. Who has the Best ISO Agent Program in the Industry? If you’re looking to partner with the best in the business, then you can’t do much better than Shaw Merchant Group. We have continuously proven our excellence and the quality of our ISO agent program. This program has many benefits including high residual rates, prompt and accurate payments, and the ability to help market your services and provide you with the resources you need to close more sales. Choose Shaw Merchant Group if you want to set up your ISO for success now and in the future. Monday, February 03 2025
If you have been in sales for long, then you know what it is like to try to sell software and other solutions over the phone. It’s a tough industry and job that requires hard work, patience, and a winning formula. Calling someone is easy--convincing them to stay on the line is hard. If you are in merchant services sales and want to increase your phone sales and your overall revenue, then this short guide is a must have. In this short tutorial, we will cover some of the key tips to having success in merchant services and conducting merchant services sales over the phone with maximum optimization and earnings potential. Difficulty of selling merchant services over the phone When you think of selling merchant services over the phone, your mind might automatically turn to just setting appointments, touching base, and otherwise communicating with the potential customer over the phone. However, that’s not all that selling merchant services over the phone entails. Actually selling merchant services over the phone consists of every step of the process including consultation, implementation, and even signing the contracts. This all occurs from a remote location. While this makes the business model somewhat convenient, it also makes having success in phone sales extremely difficult. In traditional sales, you have the opportunity to interface with your clients directly and speak with them. With phone sales, however, you will have to do all of this over the phone and digitally. The barrier is greater, and that is why so many fail when they don’t have a plan to address these issues. However, it doesn’t mean that selling merchant services over the phone is impossible. Actually, hundreds of reps all over the country have success selling these services over the phone on a daily basis. Those with a good plan, sales skills, and some experience interacting with clients over the phone most definitely have a path to success. Who isn’t right for selling merchant services over the phone? Since you want to have success and selling merchant services over the phone takes a specific skill set, there are some merchant services agents that should avoid having to sell merchant services over the phone if possible. For beginners, it’s a good idea to get an in-person meeting when possible. Here are some of the characteristics that might make it difficult to succeed when selling merchant services over the phone. Low experience with phone sales If you are an individual that has little or no experience with selling merchant services over the phone, then some practice beforehand would be helpful. Selling merchant services can be difficult, and selling anything over the phone can be difficult. Together, they make for an increasingly difficult combination. Having success in merchant services over phone sales is entirely possible, but it is an ideal situation for those that at least have a bit of experience with selling over the phone. No supply of leads Selling without a good supply of leads is difficult for any industry, let alone merchant services. If you are going to sell over the phone, then you need to make sure that you have enough information to go off of. With a steady supply of leads that contain the information you need to make the sale, you will increase the chances of your success drastically. You should always make sure that you have a steady pipeline of leads before you begin your foray into merchant services phone sales. Tips for success in phone merchant services sales Now that that is out of the way, we can give you some actionable tips for having success with merchant services sales over the phone and giving yourself a leg up on the competition. Here are some of the most actionable tips and actions that you can take to have more success in phone merchant services sales. Have a basis for the call If you’re going to call a merchant looking to talk about how you can provide them a service, it’s best that you have a good reason for the call. If a merchant believes that you are only calling to sell them something that they don’t need, then they aren’t going to hang around on the call for very long and they will be immediately defense. However, if you can let them know that you have a solution for their problems or you are taking notice of an issue that they are having, you are much more likely to have success in converting them to a customer. Always make sure that you have a reason to be calling your merchant, otherwise they may believe that you are not worth their time. Get to your value proposition early If you do manage to get on the phone with a merchant, one of the most important things that you can do is to get to your value proposition early. Merchants especially have very little patience for people calling them to sell credit card processing products and services, since they get it so much. So, it’s helpful if you are able to show them right away that you have actual value and benefits to offer instead of just trying to make a sale. If you can make your point and show why you are valuable very early on in the process, the merchant is much more likely to be receptive to your pitch for a longer period of time. Keep your merchant on the phone It’s very important to keep your merchant on the phone for as long as possible. The longer that you are able to keep your merchant on the phone, the greater the chance that you have at converting your merchant into a customer. That’s not to say that you should keep them on the phone without regard to their needs. You should ask questions and start conversations that lead the merchant to simultaneously stay on the phone longer and learn more about the services that you have to offer. When you are conducting phone sales with a merchant, be sure to do your best to have a lengthy conversation with them so that they can become more familiar with you and start thinking of you as a business partner instead of a salesperson. Take baby steps When you are interacting with a merchant on the phone, it’s best to keep the asks small. By that, we mean that you shouldn’t go for the big sale right away. When conducting phone sales, it is best to take it in baby steps instead of trying to sell them on your most comprehensive solution that you have to offer. For instance, you should explain the benefits of an affordable and smaller-scale service first to allow them to see the benefit before going into the other options that you have to offer. Go through the paper work as a team When you do make a sale, your next task is to get them through the paperwork and make sure that they remain a merchant under your account. To do that, you should provide superior service and walk them through the paperwork process as a team instead of leaving them to fend for themselves. This cooperation and the help that you are able to provide them will lead to a long and productive relationship between merchant and agent. Saturday, February 01 2025
In today's digital age, more and more businesses are looking for reliable and efficient ways to process credit card payments. This has created a huge demand for credit card processing agents, who act as intermediaries between merchants and payment processing companies. Becoming a credit card processing agent can be a lucrative and rewarding career choice, but it requires dedication, hard work, and a thorough understanding of the industry. In this comprehensive guide, we will walk you through the steps to becoming a successful credit card processing agent and starting your own business selling payment processing services.
How to Become a Credit Card Processing Agent Monday, January 20 2025
Merchant services affiliate programs are a great way for individuals or businesses to earn passive income by promoting payment processing solutions to merchants. With so many options available, it can be challenging to determine which program is the best fit for your needs. In this article, we will explore the top merchant services affiliate programs and discuss the key factors to consider when selecting the right program for you. Sunday, January 19 2025
In today's digital age, accepting credit card payments has become a necessity for businesses of all sizes. As a result, the demand for merchant services providers has skyrocketed. If you are interested in tapping into this lucrative market and starting your own merchant services business, you've come to the right place. Saturday, January 18 2025
Merchant services sales is one of the hottest and most lucrative sales industries on the market right now, and for that reason it is incredibly attractive. It is true that you can earn great money being a merchant services agent, but it often requires a strict training program and dedication to the craft. If you want to be successful in merchant sales, then there are some key pillars that you will need to be familiar with that will help you to succeed and thrive in merchant services sales. By following this crucial training structure, you can set yourself up for success in the merchant services industry. Pursue a Quality Partnership The first concept that you will need to be familiar with in your merchant services sales training regimen is that you should pursue a quality partnership and arrangement with a merchant services provider. As a merchant services salesperson, you will work under the umbrella of a merchant services provider that will be the backbone of your business. The partner that you choose will administer these services to the merchants that you sell to, so it’s very important that you find a merchant services provider that is reputable and can provide you with all the benefits that you need for success in the merchant services industry. There are a few things that you should look for in a quality partnership with a merchant services provider such as prompt payment, good payment structure, frequent bonuses, large share of profits, quality support staff, solutions for every industry, and tools to help you succeed. A quality partner that can provide you with all of these things is one that can help catapult you to success in merchant services and enjoyment of a life that earns passive income. It’s critically important that you make the right decision when it comes to the merchant services provider that you choose. Optimize Your Pricing Structure While sales is mostly about making connections with businesses and selling your products, there are a lot of other things that you can do to help yourself have success. One of the more subtle things that you can do is to optimize your pricing structure to provide you with more margin and more opportunities to increase your revenue. There are several ways that you can do this by offering upsells, sticking to strict limitations when offering discounts, and others. While a change in your pricing structure might not make a large effect right away, when the effects are compounded over hundreds of transactions, you can notice a very large difference that will greatly impact the trajectory of your merchant services career. The More Options, the Better When you are going through the preliminary stages of training to be a merchant services agent, one of the most important things that you should be on the lookout for is a merchant services provider that doesn’t limit you by their payment processing capability or options. You should seek to work with a merchant services partner that provides you with a wide range of payment processing options such as debit, credit, cash, ACH, and others. When your partner offers these additional methods, you can offer them to your merchants. Merchants like to be presented with multiple options and flexibility, so if you can offer them flexibility in their payment processing solution, then they are more likely to work with you for their merchant services needs. Providing Good Customer Service One of the most important lessons that you will learn in merchant services sales training is that customer service should be your main priority at all times. The customer is the most important party in the entire transaction and without happy customers as your merchants, you will find a very hard time succeeding in merchant services sales. Providing good customer service is something that you will have to master if you want to get to the point where you are converting more customers and increasing your portfolio of merchants. To do this, you should be sure to always be attentive to customers’ needs, answer questions in a timely manner, and be able to get in touch with them whenever they need something from you. However, you are not the only important person in the process when it comes to customer service. You should be partnering with a merchant services provider that also values the power of good customer service if you want to have success in merchant services sales. This means evaluating how well your merchant services provider is able to meet the needs of customers and what their reputation is for providing service to the merchants that they oversee. If you can provide a good customer service experience to your merchants, then they are much more likely to continue coming back to you time and again for their processing needs. Free Terminals Included If you want to have success in merchant services sales, then you’ll quickly learn one of the secrets of the industry is to include a free terminal for your merchant. Not only do merchants love to have free bonuses included in their processing packages, but you’ll also be providing your merchant with a POS that is specifically designed to increase performance and efficiency while using your offering of processing solutions. With a terminal that is specifically designed to help your solution work in the best way possible, you can be sure that they are getting the best possible user experience that they could want. This also helps your relationship with the merchant. Providing them with incentives is one thing, but they can take additional confidence in knowing that they are partnered with an agent that cares enough about their merchants to ensure that they have the proper equipment to get the job done the right way. If you want to increase your conversion rate and improve the quality of your relationships with your merchants, then offering a free POS system is a great way to do so and is now considered industry-standard. Friday, January 17 2025
One of the most important pieces of equipment for any merchant is their point-of-sale system. As the location through which every transaction that the business takes in goes through, it is important that every merchant have access to a point-of-sale system that is robust, scalable, and has all the functionality that is needed. However, convincing a merchant that they need a POS isn’t the hard part--this is a known fact. Convincing a merchant that your POS is the right choice, however, can be very difficult. To help you get well on your way to selling point of sale systems as a merchant services agent and helping merchants realize the power of a good POS, we present to you 6 actionable tips that you can take into consideration and implement to help sell POS systems. Why is finding the right POS system important for businesses? If you have been working with merchants for long, then you already know how important POS systems are to businesses. With this knowledge, it is easy to understand why so much importance is placed on the process of selecting a POS system and utilizing it to its full potential. Each business is unique and while all businesses have the same basic need to facilitate payments, the best way to do so will vary by the business. For merchants, finding the right POS system is absolutely essential because it will ultimately help to determine what a merchant can achieve with its POS system and whether they will have any limitations. In an ideal situation, the POS system that a merchant selects will not have any negative impact on their business and instead will serve as a reliable addition to their suite of technology that they use in their business on a daily basis. Be an expert If you are looking to convince a merchant that they need your POS system, then one of the first things that you will need to do is establish yourself as an expert and a person of authority when it comes to POS systems. This can be done in a variety of ways, but what a merchant really wants is to feel comfortable that you know what you are talking about and you know everything that there is to know about the POS system that you are offering. If you are hoping to make a great impression on your prospective merchant, then make sure you familiarize yourself with your POS system as much as possible so that you can easily answer any questions that they have about your POS systems and their functionality. With the ability to answer any question that comes your way regarding your POS system, the merchant is far more likely to trust you and find you in a favorable light, which could lead to a purchase. Nurture a relationship The next very important part of the process if you want to have success with selling merchant services and POS systems is nurturing the relationship between the merchant and the agent. There are a variety of ways that this can be done, as well. You must remember that each merchant is unique and is going to require varying levels of customer service and support. One of the first ways that you can nurture a relationship with a merchant is to get to know them and their business personally. Not only will this make them feel valued and heard, but it will also give you much more knowledge of their areas of need so that you can address them most completely, earn trust, and ensure that your POS system fits the needs and requirements of the merchant you are working with. With these things in mind, your merchant should be kept happy and satisfied. Address areas of need If you truly want to satisfy your merchants and make sure that they are taken care of and are more willing to purchase from you again, then you need to make sure that you are meeting their needs. You should start each relationship with a full audit of what your merchant needs and make a plan for how you can address it. With this fuel at your disposal, you can approach negotiations from a position of power and understanding to increase your chance of closing the sale and making your merchant confident that you can handle their needs effectively. Stress versatility There are a few properties that merchants look for automatically in a POS system. One of the most important of these is versatility. Many merchants deal with a wide variety of transactions, promotions, discounts, coupons, and other functionalities. With a POS system that provides all of these things, their business will be enabled to operate at its fullest potential. If you need to communicate all the benefits of your POS system, be sure to touch on all the versatility that it has to offer and how it can help the merchant achieve a wide range of goals. Include services If you want to entice your merchant to sign on with your POS, then there are a few things that you should be able to throw in without breaking the bank. For example, you could throw in maintenance and upgrades for free as an extra benefit to the POS system. This is just one example of a classic sales technique. If you have a merchant that is on the fence about investing in a new POS system, be sure to make it known that there could be additional benefits to be had by signing on with your POS system. Always follow through In sales, you never want to promise or lead someone to believe something that might not come true. That is because as a merchant services representative, you want to be seen as someone that follows through on the promises and assurances that you make. Without your reputation for upholding the truth and following through on the promises that you make, you will find that it’s hard to keep a merchant signed on with your POS system. Always be upfront about the capabilities of the POS system that you are selling as well as the potential limitations that it has. With this honesty in mind and a respect for the merchant, you are bound to have more success than if you were to try and hide the limitations of your POS system. |
Tuesday, April 22 2025
Are you interested in becoming a payment service provider and starting your own merchant services company? If so, you've come to the right place. In this comprehensive guide, we will walk you through all the steps you need to take to open a successful payment processing business. Before diving headfirst into the world of payment processing, it's important to have a solid understanding of the industry. Payment service providers (PSPs) are companies that facilitate electronic payment transactions for merchants. This includes processing credit card payments, debit card payments, and other forms of electronic payments. One of the first decisions you'll need to make when starting a merchant services company is choosing a payment processing partner. There are many companies in the market that offer payment processing services, including North American Bancard, Shaw Merchant Group, PayProTec, and many others. One option to consider when starting a merchant services company is becoming a white label payment service provider. White labeling allows you to offer payment processing services under your own brand, while leveraging the infrastructure and expertise of a larger payment processing company. Another option for starting a merchant services company is becoming a registered ISO (independent sales organization). ISOs are third-party companies that contract with payment processors to sell their services to merchants. If you're looking to start a payment processing company from scratch, there are several key steps you'll need to take. First, you'll need to establish your business entity and obtain any necessary licenses and permits. Once you've established your payment processing company, the next step is to start selling merchant services to businesses. This involves reaching out to potential customers, educating them about the benefits of accepting electronic payments, and helping them choose the right payment processing solutions for their needs. There are many ISO agent programs available in the market, each offering different benefits and incentives for independent sales agents. When choosing an ISO agent program, look for companies that offer competitive commission rates, ongoing training and support, and a wide range of payment processing solutions. Sunday, April 13 2025
Opening a merchant services company can be a lucrative business opportunity for those looking to enter the financial services industry. Merchant services companies provide businesses with the ability to accept credit card payments from their customers, making it an essential service in today's digital economy. In this comprehensive guide, we will walk you through the steps to start your own merchant services company, including details on how to become a registered ISO, how to sell payment systems, and how to become a successful payment processor. Friday, April 11 2025
If you’re considering becoming a merchant processing agent and selling payment processing services, you’re entering a lucrative and competitive industry. As more businesses move towards accepting credit cards and other forms of electronic payments, the demand for merchant services continues to grow. With the right training, resources, and support, you can carve out a successful career in this field. Tuesday, April 08 2025
Starting a merchant services company can be a lucrative venture for entrepreneurs looking to break into the payment processing industry. With the rise of online shopping and the increasing demand for electronic payment options, there is a growing need for businesses to have reliable merchant services to process credit card transactions. In this comprehensive guide, we will walk you through the steps on how to start a merchant services company and begin selling merchant services to businesses. Additionally, we will explore the benefits of white label merchant services for starting a merchant processing business. Tuesday, April 01 2025
As technology continues to advance, businesses of all sizes are increasingly relying on credit card processing and payment solutions to conduct transactions with customers. This has opened up a lucrative opportunity for individuals looking to become ISO agents and sell merchant services to businesses. ISO agents act as intermediaries between merchants and payment processors, facilitating the processing of credit card transactions. Friday, March 21 2025
Merchant services is a rapidly growing industry that offers a lucrative opportunity for individuals looking to start their own business or earn extra income. Selling merchant services involves providing businesses with the ability to accept credit card payments, debit card payments, and other forms of electronic payments. As a merchant services agent, you can earn residual income and commissions on every transaction that your clients process. In this comprehensive guide, we will discuss how much you can make selling merchant services, credit card processing residual income, credit card processing agent commission, and more. Wednesday, March 19 2025
Starting an online payment processing company can be a lucrative venture for entrepreneurs looking to tap into the growing digital economy. With more and more businesses shifting towards online sales and electronic payments, the demand for reliable and secure payment processing services is higher than ever. In this comprehensive guide, we will walk you through the steps of starting a credit card processing company and selling merchant services. Wednesday, March 12 2025
Over time, working in the payment processing business as an ISO has slowly melded into one, thanks to customer demand for an all-in-one solution, and you may find yourself needing to offer this option to your own customers. POS terminals are much easier to use these days than they were in the past, and most of your clients are going to be well familiar with the benefits that a good POS delivers over an old-fashioned cash register. If you give your clients the option of a POS solution, you'll be able to serve a more diverse range of customers, and even some very high volume accounts that will net you a decent profit in transaction fees. It's in your best interest to have a great free terminal offer that you can pass on to the end users for no upfront cost. Since the providers of more of these terminals can essentially lock customers to one specific processor, it is hard to sell to merchants if you can't offer your own POS solution. This gives the merchants a way out without having to pay the upfront costs of getting a neutral terminal. You can basically eliminate a huge factor in a merchant's hesitation to switch over to your service. POS Benefits and Customer Loyalty POS systems do so much more than just take people's money; they are an important part of keeping track of the business's logistical concerns, and the business owner likely uses its processes on a daily basis. For example, a POS will handle credit cards, but it can also handle employee time clocks, sales reports, inventory tracking, and other important analytics. Since a POS can be so important and simplify so many daily actions, business owners will be more hesitant to switch to other providers once you have them “hooked” on your particular POS and its familiar interface. The last thing that business owners are looking to do is fix something that isn't broken, so they are likely to stay with you over the long-term. This makes for a much more consistent portfolio. High Profit Most merchants that are high volume, such as large restaurants and retail companies, must have a POS for all of its functions. Higher volume means more transaction fees, which means more profit for you. It would be harder to get these accounts if you could not offer your clients a POS solution. Better Margins Sure, if your a merchant services ISO or agent pitching lower rates to a merchant makes sense, and it may indeed convince them, but you'll have much more leverage if you throw a POS system into the deal. You can also get away with charging more in fees this way because you're not focusing so much on competing at the price level. Bonuses Depending on the merchant services company that you're working with, you may also receive a bonus for every terminal that you provide to a merchant, even if you offered it to them for free. Making Yourself the Better Option When someone is a business owner, they want their life solutions to be as simple and easy as possible because they don't have time to mess around with the technology that they need to get the job done. Because of this, merchants are almost always going to prefer an all-in-one POS solution over just a simple credit card machine if they can get it for around the same price. By offering a POS, you are instantly making yourself a better option from other sales agents who are stuck in the past and aren't offering complete POS options. Setting Yourself Up for the Future The future is trending towards full POS options for most merchants as costs continue to plummet. If you give your merchants a POS now, you are effectively insuring yourself against obsolescence. Your clients will be less likely to be seduced by other sales agent in the future, since they will have everything that they need for quite some time. POS Training It might seem difficult to get started selling merchant services and POS systems to your clients if you never have before, or if you consider yourself to be technophobic. Luckily, we offer training to get you up to speed. Just let us teach you, and you will know exactly what you're doing faster than you probably thought possible. All of our courses—which you can take in person or online—are free, by the way. The Basics of POS Our first training course is an online one that you can take at your own pace, and that will show you the basics of how to sell merchant services and POS systems to your merchants. You will learn the ins and outs of the software and the hardware, as well as all of the back-end features that your clients will enjoy. You will also learn all about the benefits of POS systems over traditional credit card terminals, and you'll acquire plenty of material that you can use when you're persuading merchants to switch to your services. Webinars When you are done with the basic course and are ready to get started selling pos systems, this doesn't suddenly mean that your education is done. Just as technology changes, your knowledge about these terminals will have to evolve as well, so you would do well to learn as much as you can about these terminals. It will help you understand them better and offer good customer support. Join us regularly and we will give you all the latest updates on what you need to know. ISO Registration If you feel that you want to expand your credentials even more, you can become a registerd ISO with us. Visit our training center in person, and you can join our registration program. It involves you meeting sales goals and a online class where you learn all about the different POS sub-types that we produce for merchants, and it will give you a very deep understanding of the products that you're selling. From there, you will become extremely prepared to sell merchant services and POS systems to any kind of merchant and will be able to give professional-level demos to your clients. Optionally, you can become certified to install your own POS systems at your merchant's location. A True Merchant Service Company We don't just offer POS systems; we offer just about any sort of solution that a merchant will ever need. From our free POS terminals, to our stand-alone credit card machines, to our free cash register, we have exactly what you're looking for to suit the specific needs of your specific clients. Our terminals are technologically advanced and ergonomic, and are extremely competitive in terms of functionality. Profitable Fee Schedule You are in the business to make a profit, so you're going to want a Schedule A that will allow you to make the kind of money you need. Our Schedule A is quite competitive and we offer many other benefits to working with us. For example, you can receive very handsome sign-up bonuses through us, as well as a 70% residual split. We allow you to build custom solutions for your clients as well, so that you can be sure that you are giving them the best deal and that you are more likely to close. We offer lucrative buyouts to help you raise the capital that you need when you are growing, as well as ISO white label opportunities. Tuesday, March 11 2025
White label payment processing is a service that allows businesses to offer payment processing solutions under their brand name without having to build their own infrastructure. This arrangement provides a range of benefits to businesses looking to expand their service offerings and increase revenue streams. In this article, we will explore the advantages of white label payment processing and how businesses can leverage this service to enhance their operations. Sunday, March 09 2025
If you are looking to start selling payment processing services to businesses, you are entering a lucrative industry with endless opportunities for growth and success. As an independent sales agent in the merchant services industry, you have the potential to earn a substantial income while helping businesses of all sizes improve their operations and increase their revenue through efficient payment processing solutions. Sunday, March 02 2025
In today’s digital age, the demand for convenient and secure payment processing services is at an all-time high. Businesses of all sizes are looking for reliable payment processing solutions to streamline their transactions and improve their bottom line. As a result, becoming a registered Independent Sales Organization (ISO) and selling payment processing services can be a lucrative business opportunity. Friday, February 21 2025
In today's digital age, businesses of all sizes rely on payment processing services to accept payments from customers. As a result, there is a growing demand for merchant services providers who can offer secure and reliable payment processing solutions. If you are looking to tap into this lucrative market, one of the most effective ways to do so is through merchant services referral programs. Wednesday, February 19 2025
Merchant services companies play a crucial role in the modern business world by providing businesses with the ability to accept electronic payments from customers. With the rise of e-commerce and digital transactions, the demand for merchant services has increased dramatically, making it a lucrative and competitive industry to get into. If you are considering starting your own merchant services company, one option to consider is using white label payment processing solutions. Sunday, February 09 2025
If you are ready to dive into the world of becoming an ISO for merchant services, then you are probably on the prowl for the best ISO agent program. The merchant processing industry is a lucrative one, but only when the ISO chooses the right partner to operate under. The ISO agent program that you choose to operate under can have a big impact on your earnings, quality of business, range of potential clients, payout frequency, and many other parts of your business that should be considered essential. This short guide will give you the information that you need to select the best ISO agent program in the industry and will even give you a bit of information about who we feel has the best ISO agent program and why. Why is it Important to Select the Best ISO Agent Program? It is important to pick out the best partnership because the program that you choose will have some very drastic effects on the income that you are able to earn and other aspects of your business. If you want to set your business up for success in merchant processing, then choosing the ISO agent program that you are going to be operating under is a highly essential part of that process. Each program attempts to achieve relatively the same thing, but with different benefits and results that attract different types of clients and merchants. You should never assume that all ISO agent programs are the same and have the same benefits, rates, payouts, and other incentives to get you to use their program. Carefully screen the specifications of each program to actually find the program that is right for you. Is it the Same for Everyone? When it comes to finding the best ISO agent program in the industry, the truth is that there is no one answer that fits the needs of everyone. Each ISO program is different with their pay structures, marketing tools, and other resources that they give you to succeed in merchant services. So, the answer likely won’t be the same for everyone and will instead depend on what industry you’re in. However, that’s not to say that some programs don’t rise above the rest. There are certainly programs out there that have displayed excellence time and time again, giving themselves an excellent reputation when it comes to payments, resources, and the other benefits that a particular program is able to offer. While one program doesn’t usually fit all sizes, you can increase your chances of having success as an ISO by picking out a program that has repeatedly exceeded expectations and set the gold standard when it comes to ISO agent programs. What to Look for in a ISO Agent Program When you are in the process of selecting a program, there are some select features that you should be examining to ensure you find the right program for you. Here are some of the features that you should look for when screening potential ISO agent programs for your ISO to partner with and offer merchant services. Payout When you partner with an ISO agent program, you definitely want to make sure that they pay accurately and that they pay on time. Closing sales as an ISO won’t help you unless you are actually being paid your residuals and commissions that are due to you. Make sure that the company that you work with has a reputation for paying on time. Residuals A very important factor that you should take into consideration when selecting an ISO agent program to work with is what the residual rate is. These rates range from 50%-80% and are the backbone of your business. Earning residuals is often passive after the initial setup, so be sure that you are getting as big of a share of them as possible before moving forward. Marketing Advantages When you partner with an ISO, you want to be sure that the program you select has the tools and resources to make you more successful in merchant services. This includes the access that they give you to their marketing materials, initiatives, promotions, and literature that you can use to sway clients into signing on with your ISO. Who has the Best ISO Agent Program in the Industry? If you’re looking to partner with the best in the business, then you can’t do much better than Shaw Merchant Group. We have continuously proven our excellence and the quality of our ISO agent program. This program has many benefits including high residual rates, prompt and accurate payments, and the ability to help market your services and provide you with the resources you need to close more sales. Choose Shaw Merchant Group if you want to set up your ISO for success now and in the future. Monday, February 03 2025
If you have been in sales for long, then you know what it is like to try to sell software and other solutions over the phone. It’s a tough industry and job that requires hard work, patience, and a winning formula. Calling someone is easy--convincing them to stay on the line is hard. If you are in merchant services sales and want to increase your phone sales and your overall revenue, then this short guide is a must have. In this short tutorial, we will cover some of the key tips to having success in merchant services and conducting merchant services sales over the phone with maximum optimization and earnings potential. Difficulty of selling merchant services over the phone When you think of selling merchant services over the phone, your mind might automatically turn to just setting appointments, touching base, and otherwise communicating with the potential customer over the phone. However, that’s not all that selling merchant services over the phone entails. Actually selling merchant services over the phone consists of every step of the process including consultation, implementation, and even signing the contracts. This all occurs from a remote location. While this makes the business model somewhat convenient, it also makes having success in phone sales extremely difficult. In traditional sales, you have the opportunity to interface with your clients directly and speak with them. With phone sales, however, you will have to do all of this over the phone and digitally. The barrier is greater, and that is why so many fail when they don’t have a plan to address these issues. However, it doesn’t mean that selling merchant services over the phone is impossible. Actually, hundreds of reps all over the country have success selling these services over the phone on a daily basis. Those with a good plan, sales skills, and some experience interacting with clients over the phone most definitely have a path to success. Who isn’t right for selling merchant services over the phone? Since you want to have success and selling merchant services over the phone takes a specific skill set, there are some merchant services agents that should avoid having to sell merchant services over the phone if possible. For beginners, it’s a good idea to get an in-person meeting when possible. Here are some of the characteristics that might make it difficult to succeed when selling merchant services over the phone. Low experience with phone sales If you are an individual that has little or no experience with selling merchant services over the phone, then some practice beforehand would be helpful. Selling merchant services can be difficult, and selling anything over the phone can be difficult. Together, they make for an increasingly difficult combination. Having success in merchant services over phone sales is entirely possible, but it is an ideal situation for those that at least have a bit of experience with selling over the phone. No supply of leads Selling without a good supply of leads is difficult for any industry, let alone merchant services. If you are going to sell over the phone, then you need to make sure that you have enough information to go off of. With a steady supply of leads that contain the information you need to make the sale, you will increase the chances of your success drastically. You should always make sure that you have a steady pipeline of leads before you begin your foray into merchant services phone sales. Tips for success in phone merchant services sales Now that that is out of the way, we can give you some actionable tips for having success with merchant services sales over the phone and giving yourself a leg up on the competition. Here are some of the most actionable tips and actions that you can take to have more success in phone merchant services sales. Have a basis for the call If you’re going to call a merchant looking to talk about how you can provide them a service, it’s best that you have a good reason for the call. If a merchant believes that you are only calling to sell them something that they don’t need, then they aren’t going to hang around on the call for very long and they will be immediately defense. However, if you can let them know that you have a solution for their problems or you are taking notice of an issue that they are having, you are much more likely to have success in converting them to a customer. Always make sure that you have a reason to be calling your merchant, otherwise they may believe that you are not worth their time. Get to your value proposition early If you do manage to get on the phone with a merchant, one of the most important things that you can do is to get to your value proposition early. Merchants especially have very little patience for people calling them to sell credit card processing products and services, since they get it so much. So, it’s helpful if you are able to show them right away that you have actual value and benefits to offer instead of just trying to make a sale. If you can make your point and show why you are valuable very early on in the process, the merchant is much more likely to be receptive to your pitch for a longer period of time. Keep your merchant on the phone It’s very important to keep your merchant on the phone for as long as possible. The longer that you are able to keep your merchant on the phone, the greater the chance that you have at converting your merchant into a customer. That’s not to say that you should keep them on the phone without regard to their needs. You should ask questions and start conversations that lead the merchant to simultaneously stay on the phone longer and learn more about the services that you have to offer. When you are conducting phone sales with a merchant, be sure to do your best to have a lengthy conversation with them so that they can become more familiar with you and start thinking of you as a business partner instead of a salesperson. Take baby steps When you are interacting with a merchant on the phone, it’s best to keep the asks small. By that, we mean that you shouldn’t go for the big sale right away. When conducting phone sales, it is best to take it in baby steps instead of trying to sell them on your most comprehensive solution that you have to offer. For instance, you should explain the benefits of an affordable and smaller-scale service first to allow them to see the benefit before going into the other options that you have to offer. Go through the paper work as a team When you do make a sale, your next task is to get them through the paperwork and make sure that they remain a merchant under your account. To do that, you should provide superior service and walk them through the paperwork process as a team instead of leaving them to fend for themselves. This cooperation and the help that you are able to provide them will lead to a long and productive relationship between merchant and agent. Saturday, February 01 2025
In today's digital age, more and more businesses are looking for reliable and efficient ways to process credit card payments. This has created a huge demand for credit card processing agents, who act as intermediaries between merchants and payment processing companies. Becoming a credit card processing agent can be a lucrative and rewarding career choice, but it requires dedication, hard work, and a thorough understanding of the industry. In this comprehensive guide, we will walk you through the steps to becoming a successful credit card processing agent and starting your own business selling payment processing services.
How to Become a Credit Card Processing Agent Monday, January 20 2025
Merchant services affiliate programs are a great way for individuals or businesses to earn passive income by promoting payment processing solutions to merchants. With so many options available, it can be challenging to determine which program is the best fit for your needs. In this article, we will explore the top merchant services affiliate programs and discuss the key factors to consider when selecting the right program for you. Sunday, January 19 2025
In today's digital age, accepting credit card payments has become a necessity for businesses of all sizes. As a result, the demand for merchant services providers has skyrocketed. If you are interested in tapping into this lucrative market and starting your own merchant services business, you've come to the right place. Saturday, January 18 2025
Merchant services sales is one of the hottest and most lucrative sales industries on the market right now, and for that reason it is incredibly attractive. It is true that you can earn great money being a merchant services agent, but it often requires a strict training program and dedication to the craft. If you want to be successful in merchant sales, then there are some key pillars that you will need to be familiar with that will help you to succeed and thrive in merchant services sales. By following this crucial training structure, you can set yourself up for success in the merchant services industry. Pursue a Quality Partnership The first concept that you will need to be familiar with in your merchant services sales training regimen is that you should pursue a quality partnership and arrangement with a merchant services provider. As a merchant services salesperson, you will work under the umbrella of a merchant services provider that will be the backbone of your business. The partner that you choose will administer these services to the merchants that you sell to, so it’s very important that you find a merchant services provider that is reputable and can provide you with all the benefits that you need for success in the merchant services industry. There are a few things that you should look for in a quality partnership with a merchant services provider such as prompt payment, good payment structure, frequent bonuses, large share of profits, quality support staff, solutions for every industry, and tools to help you succeed. A quality partner that can provide you with all of these things is one that can help catapult you to success in merchant services and enjoyment of a life that earns passive income. It’s critically important that you make the right decision when it comes to the merchant services provider that you choose. Optimize Your Pricing Structure While sales is mostly about making connections with businesses and selling your products, there are a lot of other things that you can do to help yourself have success. One of the more subtle things that you can do is to optimize your pricing structure to provide you with more margin and more opportunities to increase your revenue. There are several ways that you can do this by offering upsells, sticking to strict limitations when offering discounts, and others. While a change in your pricing structure might not make a large effect right away, when the effects are compounded over hundreds of transactions, you can notice a very large difference that will greatly impact the trajectory of your merchant services career. The More Options, the Better When you are going through the preliminary stages of training to be a merchant services agent, one of the most important things that you should be on the lookout for is a merchant services provider that doesn’t limit you by their payment processing capability or options. You should seek to work with a merchant services partner that provides you with a wide range of payment processing options such as debit, credit, cash, ACH, and others. When your partner offers these additional methods, you can offer them to your merchants. Merchants like to be presented with multiple options and flexibility, so if you can offer them flexibility in their payment processing solution, then they are more likely to work with you for their merchant services needs. Providing Good Customer Service One of the most important lessons that you will learn in merchant services sales training is that customer service should be your main priority at all times. The customer is the most important party in the entire transaction and without happy customers as your merchants, you will find a very hard time succeeding in merchant services sales. Providing good customer service is something that you will have to master if you want to get to the point where you are converting more customers and increasing your portfolio of merchants. To do this, you should be sure to always be attentive to customers’ needs, answer questions in a timely manner, and be able to get in touch with them whenever they need something from you. However, you are not the only important person in the process when it comes to customer service. You should be partnering with a merchant services provider that also values the power of good customer service if you want to have success in merchant services sales. This means evaluating how well your merchant services provider is able to meet the needs of customers and what their reputation is for providing service to the merchants that they oversee. If you can provide a good customer service experience to your merchants, then they are much more likely to continue coming back to you time and again for their processing needs. Free Terminals Included If you want to have success in merchant services sales, then you’ll quickly learn one of the secrets of the industry is to include a free terminal for your merchant. Not only do merchants love to have free bonuses included in their processing packages, but you’ll also be providing your merchant with a POS that is specifically designed to increase performance and efficiency while using your offering of processing solutions. With a terminal that is specifically designed to help your solution work in the best way possible, you can be sure that they are getting the best possible user experience that they could want. This also helps your relationship with the merchant. Providing them with incentives is one thing, but they can take additional confidence in knowing that they are partnered with an agent that cares enough about their merchants to ensure that they have the proper equipment to get the job done the right way. If you want to increase your conversion rate and improve the quality of your relationships with your merchants, then offering a free POS system is a great way to do so and is now considered industry-standard. Friday, January 17 2025
One of the most important pieces of equipment for any merchant is their point-of-sale system. As the location through which every transaction that the business takes in goes through, it is important that every merchant have access to a point-of-sale system that is robust, scalable, and has all the functionality that is needed. However, convincing a merchant that they need a POS isn’t the hard part--this is a known fact. Convincing a merchant that your POS is the right choice, however, can be very difficult. To help you get well on your way to selling point of sale systems as a merchant services agent and helping merchants realize the power of a good POS, we present to you 6 actionable tips that you can take into consideration and implement to help sell POS systems. Why is finding the right POS system important for businesses? If you have been working with merchants for long, then you already know how important POS systems are to businesses. With this knowledge, it is easy to understand why so much importance is placed on the process of selecting a POS system and utilizing it to its full potential. Each business is unique and while all businesses have the same basic need to facilitate payments, the best way to do so will vary by the business. For merchants, finding the right POS system is absolutely essential because it will ultimately help to determine what a merchant can achieve with its POS system and whether they will have any limitations. In an ideal situation, the POS system that a merchant selects will not have any negative impact on their business and instead will serve as a reliable addition to their suite of technology that they use in their business on a daily basis. Be an expert If you are looking to convince a merchant that they need your POS system, then one of the first things that you will need to do is establish yourself as an expert and a person of authority when it comes to POS systems. This can be done in a variety of ways, but what a merchant really wants is to feel comfortable that you know what you are talking about and you know everything that there is to know about the POS system that you are offering. If you are hoping to make a great impression on your prospective merchant, then make sure you familiarize yourself with your POS system as much as possible so that you can easily answer any questions that they have about your POS systems and their functionality. With the ability to answer any question that comes your way regarding your POS system, the merchant is far more likely to trust you and find you in a favorable light, which could lead to a purchase. Nurture a relationship The next very important part of the process if you want to have success with selling merchant services and POS systems is nurturing the relationship between the merchant and the agent. There are a variety of ways that this can be done, as well. You must remember that each merchant is unique and is going to require varying levels of customer service and support. One of the first ways that you can nurture a relationship with a merchant is to get to know them and their business personally. Not only will this make them feel valued and heard, but it will also give you much more knowledge of their areas of need so that you can address them most completely, earn trust, and ensure that your POS system fits the needs and requirements of the merchant you are working with. With these things in mind, your merchant should be kept happy and satisfied. Address areas of need If you truly want to satisfy your merchants and make sure that they are taken care of and are more willing to purchase from you again, then you need to make sure that you are meeting their needs. You should start each relationship with a full audit of what your merchant needs and make a plan for how you can address it. With this fuel at your disposal, you can approach negotiations from a position of power and understanding to increase your chance of closing the sale and making your merchant confident that you can handle their needs effectively. Stress versatility There are a few properties that merchants look for automatically in a POS system. One of the most important of these is versatility. Many merchants deal with a wide variety of transactions, promotions, discounts, coupons, and other functionalities. With a POS system that provides all of these things, their business will be enabled to operate at its fullest potential. If you need to communicate all the benefits of your POS system, be sure to touch on all the versatility that it has to offer and how it can help the merchant achieve a wide range of goals. Include services If you want to entice your merchant to sign on with your POS, then there are a few things that you should be able to throw in without breaking the bank. For example, you could throw in maintenance and upgrades for free as an extra benefit to the POS system. This is just one example of a classic sales technique. If you have a merchant that is on the fence about investing in a new POS system, be sure to make it known that there could be additional benefits to be had by signing on with your POS system. Always follow through In sales, you never want to promise or lead someone to believe something that might not come true. That is because as a merchant services representative, you want to be seen as someone that follows through on the promises and assurances that you make. Without your reputation for upholding the truth and following through on the promises that you make, you will find that it’s hard to keep a merchant signed on with your POS system. Always be upfront about the capabilities of the POS system that you are selling as well as the potential limitations that it has. With this honesty in mind and a respect for the merchant, you are bound to have more success than if you were to try and hide the limitations of your POS system. |
  PAX E700 Smart POS+  PAX E600 Smart Flex  PAX A920 Smart Terminal  PAX Smart Pinpad Pro |
 Health & Beauty Convenience Stores Quick Service & Bars Stores & Boutiques Automotive |
